The principle of mutual benefit means that in the process of sales promotion, salesmen should take the transaction as the starting point to bring greater benefits or reduce losses for both parties, and should not engage in sales promotion activities that hurt one party or bring losses to the other. You know, the customer buys because the benefit after the transaction is greater than or equal to the price he pays.
The basis of friendship between businessmen is mutual benefit in interests, spirit and life. Under the principle of equality, we give each other preferential treatment and various conveniences, which are mutually beneficial, that is, reciprocal conditions. It refers to things that benefit each other through transactions under the principle of mutual benefit. Because both can bring various conveniences and benefits to each other, they are often used together.
Mutual benefit significance
Mutual benefit is the basis for the two sides to reach a deal. In commodity trading, the purpose of buyers and sellers is very clear, and the interests and benefits of both parties are the support points of the transaction. Only when both parties feel this benefit can they consciously realize the transaction.
Mutual benefit can enhance the work confidence of sales staff. Due to social prejudice, salespeople have more or less the same psychological obstacle, that is, they lack confidence in their work, always worry that customers may be dissatisfied with his attitude, and are afraid of leaving customers with the impression of being mercenary and cheating.
The important reason for this mentality is that they either failed to follow the principle of mutual benefit or failed to realize the mutual benefit of the transaction. Salespeople should realize that because of their own labor, when customers pay, they get a better life. In this sense, the salesperson is the mentor of the customer's life, so it is natural to get profits and rewards for meaningful work.