1. Even if it provides a platform for a third party, it has a certain duty of care when providing services. For example, the released goods cannot violate the legal prohibition. If the real name of the merchant is confirmed, the authenticity of the merchant should be guaranteed, and the released goods cannot obviously infringe on the privacy rights of others.
2, but whether the infringement of trademark rights, there should be no such duty of care.
3. If consumers' interests are damaged based on some promises made by Alibaba, or they violate some laws and regulations, or fail to fulfill their due diligence obligations, they can be held accountable.