In the past two years, due to the epidemic, people have spent more time at home, which has ushered in a "second spring" for the global TV market. According to foreign media reports, American families watch more than 8 hours of TV every day, and British people spend 40 of their waking hours watching TV. Many families have bought new or upgraded TVs. The North American market ranks first in the world in terms of growth, with annual sales increasing by 15% year-on-year.
Today, the editor will take stock of the top ten TV brands in the world. See if your TV is on the list, and how many of them do China account for?
NO.1 Sony
Country: Japan
SONY Sony is a world giant spanning the fields of electronic 3C, games, finance and entertainment, with one of the world's leading brand influence. Sony is a leader in the world's audio-visual, electronic games, communication products and information technology fields. It is the pioneer of the world's earliest portable digital products. It is one of Japan's most representative digital product manufacturers and one of the world's largest music companies. , one of the three giants of console games in the world and one of the six major Hollywood film companies in the United States.
The advent of Sony LCD TVs has opened up four new hot spots in the field of flat-panel TVs. Currently, its TV products are divided into three categories: OLED TVs, 4K LCD TVs, and high-definition LCD TVs, ranging from 40 inches to 80 inches. Basically all the above products are covered.
According to Sony's 2020 financial report, the financial report shows that Sony's sales revenue in 2020 was nearly 9 trillion yen ($82.7 billion), a year-on-year increase of 9%; it achieved operating profit of 971.9 billion yen (core 90 billion U.S. dollars), net profit was 1,171.8 billion yen (core 10.8 billion U.S. dollars).
Sony has been ranked the first brand for two consecutive years in the "2005 Asia's 1000 Best Brands". According to a survey released by Harris Interactive on July 12, 2006, Sony has been ranked first for seven consecutive years. The best-known brand in the United States, Sony ranked first in the "Top 500 Asian Brands 2010".
NO.2 Samsung
Country: South Korea
Samsung Electronics Co., Ltd. is the largest enterprise in South Korea. Its business covers many fields, including semiconductors, mobile Phones, monitors, notebooks, televisions, refrigerators, air conditioners, digital cameras and IT products, etc.
Samsung not only has a complete upstream and downstream LCD industry chain, but also has strong financial support behind it. Its TV products not only have fashionable and novel appearance designs, but also have remarkable hardware configurations. Samsung Electronics maintains its leading position in the world market in nearly 20 products including dynamic memory, static memory, CDMA mobile phones, computer monitors, LCD TVs, and color TVs.
In particular, Samsung LCD TV products have extremely high performance and exquisite designs. In addition to excellent design and style, the picture quality and performance of Samsung LCD TVs are also very outstanding, which is especially reflected in high-end Samsung LCD TVs. Samsung LCD TV uses a black crystal panel with strong contrast, which effectively ensures the quality of the picture. Regardless of the picture or sound quality, Samsung LCD TV has achieved impeccable quality.
NO.3 Hisense
Country: China
“Hisense” comes from two idioms: “A sea that embraces all rivers” and “Infinite trust and sincerity”, Hisense’s English trademark "Hisense" is a combination of "High" and "Sense", which represents the meaning of "high taste", "high enjoyment" and "high technology".
Hisense Group Co., Ltd. was established in 1969. It is a large electronic information industry group involved in home appliances, communications, information, real estate and other fields. Since its establishment, the company has continuously optimized the industrial chain based on optimizing the industrial structure and driven by technological innovation. The company has also formed a complete system of research, design, trial production, production and sales. Its smart TVs have a good reputation in the market. Not bad, the ULED, laser TV and other products launched have been sold to more than 130 countries and regions.
For more than 30 years, Hisense TV has won widespread praise from all walks of life. In August 2007, Hisense flat-panel TV won the 2007 German iF Industrial Design Award. In April 2008, Hisense TV won the most authoritative award in the industry. "2008 China Digital TV Annual Success Award".
According to reports, in 2020, under the triple influence of the economic downturn, the shrinkage of the home appliance market, and the epidemic at home and abroad, Hisense Group’s revenue was 140.9 billion yuan, a year-on-year increase of 1.11%, and its profit was 9.83 billion yuan, a year-on-year increase of 23.7%. Overseas revenue was 54.8 billion yuan, a year-on-year increase of 18.6%. Judging from the revenue data in January and February this year, growth is still continuing.
Based on Hisense’s multi-brand and full-category advantages, Hisense plans to build a dual brand in the field of black and white appliances in the next three years, using the “pilot plan” of Hisense TVs, Rongsheng refrigerators and smart home appliances as strategic pivots. Advantages, target revenue of 300 billion in 2025.
NO.4 TCL
Country: China
TCL Group Co., Ltd. was founded in 1981 and is China’s largest consumer company with global scale operations. One of the electronics enterprise groups, it owns three listed companies: TCL Group, TCL Multimedia Technology, and TCL Communication Technology.
TCL was very famous before it entered the era of ultra-thin TVs. Many homes use this brand of TVs because its workmanship is very good and the raw materials used are all imported. . As a representative product of entertainment machines, TCL LCD TVs have excellent performance in entertainment functions. In addition to playing mainstream video files, users can also browse information online and upgrade software through network connections.
According to reports, TCL achieved revenue of HK$50.953 billion in 2020, a year-on-year increase of 40.2%; net profit attributable to the parent company was HK$3.599 billion, a year-on-year increase of 57.6%. Among them, the overseas sales revenue of the smart screen business (mainly referring to smart TV-related businesses) reached HK$26.76 billion, accounting for 52.5% of the total revenue; the revenue from the Chinese market reached HK$12.86 billion, accounting for 25.2% of the total revenue. This also means that TCL Electronics’ smart screen business accounted for 77.7% of the overall revenue in 2020.
In terms of sales, as of the year ending December 31, 2020, TCL TV’s global annual sales reached 23.93 million units, a year-on-year increase of 15.9.
NO.5 Skyworth
Country: China
Skyworth was founded in 1988 and is a well-known digital product manufacturer in my country. The company is headquartered in Guangdong Nanshan District, Shenzhen City, Province. It mainly produces color TVs, digital TVs, mobile phones and other products. As one of China's three leading color TV companies, after more than 30 years of development, Skyworth TV has now become a high-quality product with "beauty and quality" in China.
Skyworth owns two listed companies, Skyworth Group and Skyworth Digital, more than a dozen nationally recognized high-tech enterprises, a national enterprise technology center and a national industrial design center, and has applied for more than 5,700 patents.
After twenty years of hard work, Skyworth has grown into an internationally renowned Chinese home appliance giant. Skyworth has very high requirements for the details of its products, and the products are all very well made. One product has not been used for many years. question. The company's color TVs, digital set-top boxes and other products are exported to the European Union, the Middle East and other regions. Its export volume has ranked among the top in the country for 10 consecutive years. It has successfully entered the top ten color TV brands in the world and become an outstanding company ranked 16th among China's top 100 electronics companies. enterprise.
According to reports, Skyworth Group achieved revenue of 40.093 billion yuan, a year-on-year increase of 7.6. As of December 31, 2020, the Cookaa system used in Skyworth and Cookaa TV brands has covered more than 65 million smart terminals in the Chinese market.
NO.6 Xiaomi
Country: China
Xiaomi was established in Beijing in 2010. It is a well-known mobile phone brand in my country and has always focused on high-end electronics. The product management enjoys a high reputation in the industry. During these nine years of development, Xiaomi has gained high popularity in the market with its strong R&D team and unique Internet marketing model.
Xiaomi TV is a smart TV product launched by Xiaomi Company in September 2013. Up to now, Xiaomi TV has five series, 4, 4A, 4C, 4X and 4S, and a total of 22 TV products. Covering sizes from 32 inches to 75 inches, basically covering all size needs.
Let everyone enjoy the fun of technology” is the vision of Xiaomi Company. Xiaomi Company applies the Internet development model to develop products, uses the geek spirit to make products, uses the Internet model to eliminate the middle links, and is committed to To allow everyone around the world to enjoy high-quality technology products from China
According to reports, Xiaomi’s revenue reached RMB 245.9 billion in 2020, a year-on-year increase of 19.4%; its adjusted net profit was RMB 13 billion. A year-on-year increase of 12.8. Although the epidemic has had an overall impact on the production, transportation and sales of the major appliance industry, Xiaomi's smart TV business still leads the industry, with global shipments reaching 12 million units in 2020.
NO.7 Honor
Country: China
Honor TV is a TV product of Honor. It is equipped with HiSilicon’s latest Honghu 818 chip and is equipped with a lifting AI camera. Intelligent terminal software and hardware integration innovation, 5G, self-developed chips, AI deep learning, performance acceleration, sensing technology, and IoT layout will assume more roles in the home, not just home audio-visual entertainment. The center is also an information sharing center, a control management center, and a multi-device interaction center.
Honor’s continuous accumulation of innovative technologies, especially self-developed chips, AI deep learning, performance acceleration, and IoT layout. With its advantages in other aspects, it will create a future smart era for home large screens; it will empower the industry through new concepts, new technologies, and new scenarios, providing a new direction and new imagination space for the future development of the entire large screen industry.
NO.8 LG
Country: South Korea
Lg, this Korean brand that has occupied a large market in China, has gradually shifted from mobile phones to the field of televisions in recent years. Not to mention domestically, it also has a high reputation in South Korea, and consumers seem to like it: its reputation has always been good. South Korea's LG Group is an international group that leads the world's industries, whether it is chemistry. LG occupies an important position in both the energy field and the electrical and electronics field.
Starting from the establishment of Huizhou Corporation in 1993, LG Electronics has entered China for 21 years. Through these 21 years of efforts, LG. Electronics has now established a firm foothold in China and has become China's most representative consumer electronics and information communications company. Its TV products have been unanimously recognized by consumers due to their good reputation and top quality.
According to reports, LG's operating profit for 2020 increased by 31% year-on-year to 3.1918 trillion won (approximately RMB 18.85 billion), and sales increased by 1.5% year-on-year to 63.2638 trillion won, exceeding 2019 (62.3062 trillion won).
NO.9 Changhong
Country: China
Changhong was founded in 1958. , the company's predecessor, the state-owned Changhong Machinery Factory, was one of the 156 key projects during my country's "First Five-Year Plan" period and was the only domestic airborne fire control radar production base at that time. Its Changhong TV is a very old TV brand in my country. Many old TVs in homes are from this brand. Changhong has launched two new smart TV products, A series and B series, becoming a pioneer representative of smart TVs.
Changhong is a TV brand that parents trust very much, not only because of their long history, but also because of their strict TV production and inspection processes. Every TV they have must undergo very strict quality inspection.
Currently, Changhong’s categories cover multiple series such as curved TVs, artificial intelligence TVs and 3D TVs. Its products include artificial intelligence TVs, Changhong CHiQ TVs, 4K TVs, laser TVs, smart TVs, LED TVs, plasma TVs and other products. With its high-quality product quality and good reputation in the hearts of ordinary people, it has always returned the favor in the market. Have its own place.
According to Changhong’s 2020 financial report, it achieved operating income of 94.448 billion yuan, a year-on-year increase of 6.37%; of which main business income was 92.145 billion yuan, a year-on-year increase of 6.21%.
NO.10 Konka
Country: China
Konka Group was founded on May 21, 1980, formerly known as "Guangdong Guangming Overseas Chinese Electronics Industry Company" , is the first Sino-foreign joint venture electronics enterprise born after China's reform and opening up, with an initial investment of HK$43 million. In 1991, Konka Group was reorganized into a Chinese and foreign public joint-stock company. In 1992, Konka's A and B shares were listed on the Shenzhen Stock Exchange at the same time. It now has total assets of nearly 10 billion yuan, net assets of nearly 4 billion yuan, and a total share capital of 2.408 billion shares. OCT Group is the largest shareholder.