Through train inspection and delisting refers to problems with the through train promotion information or products that cause Taobao promotions to be unable to be launched, rejected or removed from the shelves. After the through train detects violations, the product will be removed from the shelves for a month, or the product will be deleted. Generally, the product will be removed from the shelves. Through trains will be checked first, and then the system will notify you of any false transactions or the like. Have the product removed from the shelves or deleted or appeal.

1. What does through-train inspection and removal mean?

Through train inspection and delisting refers to problems with the through train promotion information or products that cause Taobao promotions to be unable to be launched, rejected or removed from the shelves.

After the through train detects violations, the product will be removed from the shelves for a month, or the product will be deleted. Generally, the product will be removed from the shelves.

Through trains will be checked first, and then the system will notify you of any false transactions. Have the product removed from the shelves or deleted or appeal.

After being found out, it was immediately removed from the shelves for a month because it was indeed a false transaction. If not, you can appeal. If the appeal is successful, it can be restored.

2. What are the reasons why through trains are removed from shelves?

1. The creative pictures violate the rules;

2. Infringe the brand’s intellectual property or trademark rights;

3. Furthermore, the baby itself violates the rules, such as stealing There were fake transactions, fake sales, or the release of contraband, etc.

3. How to choose through-train keywords?

1. When selecting words, you should choose words that are essentially related to the product. Precise words reflect the buyer’s purchase intention, but the search volume There are very few, and the search volume of hot words is very large, but the competition is very fierce.

Broad words are most likely to be ignored by sellers, but broad words can be used for various categories. One is that the keyword attributes do not match, and the quality score will be very low, so Taobao sellers must start from buyers. consider the issue from a different perspective.

2. Taobao sellers can enter the core keywords of the product in the Taobao search bar, and then a drop-down menu will appear, which will automatically recommend keywords and expansion words.

You can also use the business consultant, which will have transaction terms for products and similar products. These terms, as keywords, will also have a good conversion rate.

3. A commonly used word selection tool is the through-train backend recommended words, which can directly filter out the keywords that sellers want and filter them based on the reference indicators of each keyword.

You can quickly find words suitable for Taobao sellers. Always pay attention to the data of keywords. A click-through rate of 1%-2% is good. Keywords can be placed at a higher price.

4. Try to use different keywords for the title of the through train, because the keywords appearing in the title will increase the weight, so try to use different keyword combinations for the title, and you can put the big product words at the end , the selling point words are placed in front.