Borrowing auspicious words from product names, the general idea is that things go smoothly and you smile every day.

1. Pepsi-Cola (English name Pepsi-Cola) was born in the 1890s. It is made of carbonated water, sugar, vanilla, raw oil, pepsin (pepsin) and cola nuts. It was registered as a trademark on June 16, 1903.

Later it gradually developed into a carbonated drink launched by PepsiCo of the United States and was also the main competitor of the Coca-Cola Company of the United States. On June 8, 2016, the "2016 BrandZ Top 100 Most Valuable Brands in the World" was announced, with Pepsi-Cola ranking 86th.

In June 2017, the "BrandZ Top 100 Most Valuable Global Brands 2017" was announced, with Pepsi-Cola ranking 84th. As a leader in trend culture, Pepsi-Cola has always maintained a youthful and trendy attitude, and has become the choice of every generation of young people.

2. The now well-known "Fanta" brand is an orange-flavored soda launched by Coca-Cola Company in Italy in 1955. The main core flavor of Fanta orange soda accounts for 70% of sales, but other fruit flavors also have many fans. Bright packaging colors, distinctive fruit flavors, and rich bubbles are the reasons why Fanta soda is so popular.

The new brand image was designed by visitoffice. The font design is softer and more dynamic, and the pattern highlights the fact that Fanta soda is a soft carbonated drink with a joyful, humorous and fun-loving personality. In terms of visual communication of brand elements, visitoffice uses stunning illustrations, graphics, and colors to work together to convey different information according to different regional settings to meet consumers' needs for different tastes.

Extended information:

PepsiCo has been ranked "the most admired company in the world and the United States" and ranked first in the beverage industry; among the world's top 500 companies published by the magazine , PepsiCo ranks 63rd. In 1981, PepsiCo signed a contract with the Chinese government to build a Pepsi-Cola bottling plant in Shenzhen, becoming one of China's first American business partners. Its "Pepsi", "7-Up", "Mirinda" and "Mountain Dew" brands, including "Asia", "Arctic Ocean", "Tianfu" and "Gatorade" series, and "Dole" series of beverages have become A well-known brand in China.

Baidu Encyclopedia-Pepsi