Brooks Brothers.
Brooks Brothers mainly specializes in office wear, and has been the choice of many celebrities for generations. Over the years, many political leaders, such as former US Presidents Kennedy, Ford, Bush and Clinton, have been long-term fans of Brooks Brothers. Therefore, Brooks Brothers is also known as the president's "royal clothes".
In addition, the fifth generation of Morgans and the Duke of Windsor, Fairbank, Cary Grant, Valentino, and boxer Dens are also supporters of Brooks Brothers.
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Brooks Brothers brand events:
In 1818, founder Henry Sands Brooks was founded at the junction of Catharine Street and Cherry Street in New York City In the northeast corner of the city, a company was opened.
In 1850, Henry's four sons inherited the family business, and Brooks Brothers clothing store was officially established. And officially adopted "Golden Fleece" as the company's trademark.
In 1874, the Brooks Brothers women's clothing line was born, and exclusive departments were opened for female consumers in stores on Broadway and Bond Street in the United States.
In 1949, a pink Oxford shirt from Brooks Brothers appeared in Vogue magazine, but the brand only opened a women's clothing store in 1976.
In 1988, Brooks Brothers was acquired by Marks and Spencer Group PLC (MKS.L).
In September 2007, Brooks Brothers invited Thom Browne, a famous New York menswear designer, to collaborate on the design of a new high-end menswear series "Black Fleece".
"Black Fleece" The design is based on the American classics of Brooks Brothers, and uses higher-end fabrics and pays more attention to detail design, providing more attractive choices for fashionable men.
The Brooks Brothers "Black Fleece" series was so successful that in the winter of 2008, Brooks Brothers opened an independent "Black Fleece" store on Bleecker Street in Manhattan. shop.
In 2011, Brooks Brothers was sold to Claudio del Vecchio, the son of the founder of Luxottica SpA (MTA: LUX, NYSE: LUX), the world's largest eyewear manufacturer. Retail Brand Alliance Inc., later renamed Brooks Brothers Group Inc.
In June 2014, Brooks Brothers announced the appointment of designer Zac Posen as the brand's women's creative director, who will be responsible for the design and leadership of women's ready-to-wear and accessories for the main line brand. The sales team also takes care of brand development and brand launch.
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