The planning points are as follows:
1. The formation and promotion conditions of a well-known brand: authoritative designers, suitable for mainstream consumer styles, unique styles, good fabrics and good craftsmanship. Wearing clothes worn by celebrities requires a certain amount of advertising investment and a certain amount of time to accumulate, and a large-scale publicity and sales channel will be established.
2. Methods and steps that can be considered for personal operation:
1〉. Enter the design department of a well-known brand company, obtain a title (such as designer) or a technical title, then exit and establish Only by building a personal image brand can you promote a clothing brand. The title of an authority is an important prerequisite for attracting consumer attention.
2〉. Participate in vocational training (preferably organized by a foreign background) and obtain a technical title. Domestic brands have limited appeal. Therefore, a person's foreign background is very conducive to creating popularity.
3〉. Strive to participate in the production or provision of costumes for film and TV series, and have your name displayed in subtitle production.
4〉. Strive to become the clothing brand sponsor of the TV program host.
5>. Strive to become the personal costumer of famous people such as film and television actors, hosts, models, business celebrities, etc.
6>. Design and register a distinctive trademark (including font size and pattern), preferably connected to something influential.
7>. Contact a group of people from all walks of life with certain appreciation and taste to promote it to the society.
8>. When advertising well-known brands of non-clothing products, try to ride on them. For example, when a car model does a car brand advertisement, she wears your brand clothes.
9〉. Conceive a good brand mainly for people. It is difficult to find a brand that is liked by all walks of life, different genders, and different types of groups. Therefore, it is necessary to position the group well first, and then launch style clothing that adapts to the characteristics.
10〉. Choose accessories, such as bags, watches, belts, ties, mobile phones, lighters, etc. Brand clothing image needs the finishing touch of these male accessories.
10〉. A good fashion designer and salesperson must be a good personal image designer and must have the following foundations: art, sculpture, photography, color, cultural communication, folk customs, history, social psychology, etc. expertise.
3. Pavement design
Wall or floor tones: For example, in the south, cool-toned blues and greens are better; if in the north, warm-toned pinks, light Yellow is good. It would be better if the background lighting could be adjusted according to different seasons.
Lighting: The light in front of the fitting mirror should be located at a 45-degree angle above (refer to the photo studio). It is best to have two light types (warmer) and daylight type (cooler), which can be adjusted according to the materials of the clothes you are trying on. Adjustment of color tone and skin color of the person trying on the clothes.
Fitting mirror: Choose a high-quality mirror, and the requirements must not be deformed.
Changing room: reaches a certain brightness, has clothes hooks and a bag storage wall cabinet (lockable).
Wall: It is best to have liftable clothes hooks.
Selecting a team: It is best to see a model house that has been decorated. The contract must contain content: settlement will only be made after your acceptance and approval after the decoration is completed.
The beauty of clothing is an unchanging theme in human life, and there must be room for display. Where there is a will, there is a chance. I wish you success in starting a business!
Attention to those who inquire: In order to respect the creativity, this advertising slogan has been retained in the form of legal electronic data evidence. If you intend to adopt it, you must be honest, otherwise the author's words are self-evident.