When it comes to KFC, most people’s first impression is of the chicken cooking expert and the amiable Colonel Sanders with the goatee. It was Colonel Sanders and his unique fried chicken recipe that gave rise to KFC, and it was KFC that came to China across the ocean and took root. While continuously developing new products, KFC also established a Food Health Advisory Committee in 2000, which is composed of food and nutrition experts in the industry. It holds regular meetings to gauge KFC's pulse, provide suggestions on the direction of product development, and popularize knowledge about dietary health and nutrition. Provide guidance. Fill out the KFC franchise registration form at the bottom of the article

KFC pays special attention to the development of new products. It established its own product research and development team in the mid-1990s, continues to innovate in product diversification, and develops more products suitable for Chinese tastes. of food. In 1987, only 8 products were available at the KFC restaurant in Qianmen, Beijing. Now, there are at least 56 regular product options in the restaurant, with a total of more than 478 new products on the market. In recent years, it has launched more than 40 new products every year on average to serve the vast number of Chinese consumers. Today, KFC China has opened more than 5,000 chain restaurants in more than 1,200 cities and towns, covering all provinces, municipalities and autonomous regions in mainland China.

KFC makes full use of more than 4,600 restaurants in more than 950 cities and towns across the country to convey food, hygiene, nutrition, and sports knowledge to consumers through plate liners and leaflets, and guide people Establish correct eating and health habits. To date, more than 3.8 billion pieces of health information have been distributed. At the same time, children's nutrition education activities are also organized regularly in the restaurant.

KFC franchise fee: Project fee? Remarks

Trademark usage fee

200,000 yuan

The authorization period is two years

Franchise deposit

100,000 yuan

Return without interest after termination of the contract

Store design drawing

5,000 yuan

Including floor plan, renderings and construction drawings of the store

Brand promotion fee

50,000 yuan

Brand network promotion and maintenance fee (2 Year)

Store signs and light boxes

50,000 yuan

Specific installation actual store settlement

First batch of material payment

100,000-300,000 yuan

The specific settlement will be based on the actual ingredients

Equipment implementation fee

100,000-200,000 yuan

There are designated third-party supplies and services

Total investment cost

500,000-1 million yuan

2019 KFC franchise store investment cost

The current initial cost of investing in opening a KFC franchise store is estimated to be between 500,000 and 1 million yuan, including the KFC brand franchise fee of 200,000 yuan, a deposit of 100,000 yuan, equipment costs of 100,000 yuan to 200,000 yuan, etc. , totaling 500,000-1 million yuan.

KFC franchise conditions:

1. Identify with Yum China corporate culture and have consistent values.

2. Good business sense.

3. Understand the operating model of the catering and retail industries.

4. Have the willingness and long-term planning to develop the catering industry.

5. Have excellent financial qualifications for multi-point development.

6. Rich personnel management experience and regional management capabilities.

7. Have good operating resources in a specific region or channel market.

Advantages of joining KFC:

1. Low investment:

Through products and effective operating cost control, it gives franchise partners a large profit margin.

2. Management advantages:

Humanized modern management mechanism, advantageous comprehensive management system and multi-level management experience.

3. Site selection support:

Assist in site selection, implementation of decoration, and introduction of corporate VI, allowing franchisees to win at the starting line.

4. Quickly set up a store:

The head office provides everything from store location selection, store design, construction plan, equipment decoration, clerk clothing, image supplies, etc., all in one step. support.

5. Training support:

Professional teachers teach on-site and become versatile chefs in 3 days. In the future, employees can receive free technical training at any time.

6. Decoration support:

Senior store designers will provide decoration design drawings and floor plans based on on-site conditions, and construction operations can be carried out at home.

7. Technical support:

Continuously conduct product technology and new product research and development, and teach them for free, allowing you to obtain value-added services.

8. Regional protection:

KFC will not open a second store within the contracted area.

9. After-sales service:

There is a national after-sales service hotline, and the customer service will return visits once a week to ensure that you successfully operate the store.

10. Exchange and learning:

Store operation training on store operations, market expansion, product launch, employee management, cost monitoring and safety and fire protection will be held once a month. Free learning.

KFC franchise support:

1. Pre-opening preparation support:

1. Store location training, consultation and guidance, on-site site inspection, site selection evaluation Serve.

2. Decoration renderings, floor plans, construction drawings and construction manuals to assist project acceptance.

3. Provide a complete store preparation, operation, and management guidance manual.

4. Unlimited training for investors, store managers, and store clerks.

2. Preparatory work support during opening:

1. Provide market analysis, formulate marketing plans and countdown to opening auxiliary work based on market conditions.

2. Provide a marketing team of 3-4 people for the new store to carry out ten-day promotion activities in surrounding markets. In the future, continuous marketing activity support will be provided to promote the improvement of store sales performance.

3. The headquarters will send an acting store manager to provide guidance on the opening and profit operations for seven days.

4. The headquarters provides mature online 020 marketing models and resources, and fully cooperates with offline publicity and promotion activities.

3. Post-opening preparation support:

1. Provide full support for brand marketing, market strategy, promotional activities, collectively referred to as store interactive management, and cooperative resource sharing.

2. Provide comprehensive systematic training and support to employees in each position of the franchise store throughout the process.

3. Regularly dispatch supervisors to the store to provide on-site management services, analyze and diagnose the store’s daily operations and management, and propose rectification requirements.

4. Provide full-process information management support and guidance for the store, as well as strong logistics delivery support.

Data collection: KFC franchise registration form