The history of Porsche can be traced back to 1900. The first car named Porsche, Lohner-Porsche, officially debuted and caused a sensation. This two-seater sports car was designed by Ferdinand Porsche, who was only 25 years old at the time and was employed as a designer at the Lohner Depot. Here he has shown outstanding talent.
Big Porsche was born in Austria in 1875. His father was a tinsmith. Ferdinand liked to work as a tinsmith since he was a child, and he was also interested in electricians. In 1890, he began to work on the development of electric Guomei gasoline-electric cars.
In 1906, Porsche moved to the Austrian branch of Daimler Depot as technical director. In the following decades, he designed a number of epoch-making new cars, such as Daimler-Benz's SS and SSK sports cars, and Automobile United's Grand Prix cars, all of which were glorious in the German automobile industry. Chapter. In 1923, he was promoted to chief engineer of Daimler's main plant. Daimler and Benz merged in 1926 to form the current Mercedes-Benz factory.
In 1935, the company's prototype car was born, which later became Volkswagen's "Beetle." To this day, improved models of the "Beetle" are still in production, and it is one of the most produced and sold models in the world. In the 1930s, Porsche also designed three high-performance racing cars for AutoUnion, the predecessor of the Audi factory. These racing cars are also considered the predecessors of Porsche sports cars. "
World War II. After the end of 1946, Porsche's design company moved to Austria, and Porsche Jr. and his sister Louise Piech officially joined the management team. Louise has become the daughter-in-law of the Piech family, and the two families have been closely integrated since then.
Although the Porsche factory is currently run by professional managers, the Porsche family still owns a majority stake in the manufacturing plant. According to statistics, the total assets owned by the family are worth up to 5 billion marks.
In 2009, Porsche hired Yang Yingjie as president of Greater China. Yang Yingjie promised to push Porsche to a new level.
Extended information
Brand honor
On December 18, 2018, the "Top 500 World Brands 2018" compiled by the World Brand Laboratory was announced, with Porsche ranking No. 60 bits.
In October 2019, Interbrand ranked 50th on the top 100 global brands list.
On January 13, 2020, he was selected into the 2020 Hurun Top Quality Awards.
In January 2020, the 2020 list of the world's 500 most valuable brands was released, with Porsche ranking 41st.
On May 13, 2020, Porsche Automobil Holding ranked 675th on the 2020 Forbes Global 2000 list.
On July 28, 2020, Porsche ranked 57th among Forbes’ 2020 Top 100 Most Valuable Global Brands.
Baidu Encyclopedia—Porsche