Legal analysis: It is not necessary to register a trademark, but every company has its own brand when it is founded. When your company slowly develops and grows, the company's reputation and brand become more and more famous, and then you think of registering a trademark. It may be too late to register for trademark protection, or someone else may have registered the trademark first, which will cause a big loss to the company. It is recommended to consider it from a long-term perspective and register for trademark protection as early as possible for the better development of the company. .

Legal basis: "Trademark Law of the People's Republic of China"

Article 3 Trademarks approved and registered by the Trademark Office are registered trademarks, including commodity trademarks, service marks and collective trademarks Trademarks and certification marks; trademark registrants enjoy exclusive rights to trademarks and are protected by law. The term "collective trademark" as mentioned in this Law refers to a mark registered in the name of a group, association or other organization for use by members of the organization in commercial activities to indicate the user's membership in the organization. The term "certification trademark" as used in this Law means that it is controlled by an organization with the ability to supervise certain goods or services and is used by units or individuals other than the organization to certify the origin of the goods or services. , raw materials, manufacturing methods, quality or other signs of specific quality. Special matters concerning the registration and management of collective trademarks and certification marks shall be stipulated by the industrial and commercial administration department of the State Council.

Article 8 Any mark that can distinguish the goods of a natural person, legal person or other organization from the goods of others, including words, graphics, letters, numbers, three-dimensional signs, color combinations and sounds, etc., as well as the above Any combination of elements can be applied for registration as a trademark.

Article 9 The trademark applied for registration shall have distinctive features and be easy to identify, and shall not conflict with the legal rights previously obtained by others. The trademark registrant has the right to indicate "registered trademark" or registered mark.