Current location - Trademark Inquiry Complete Network - Trademark inquiry - The development prospects of kraft paper bags
The development prospects of kraft paper bags

The emergence of kraft paper bags has changed the traditional thinking that people’s shopping volume can only be limited to the number of items that can be carried with both hands. It also makes consumers no longer worry about not being able to hold it, which reduces the cost of shopping itself. Pleasant experience. It may be an exaggeration to say that the birth of brown paper bags has promoted the development of the entire retail industry, but it at least revealed to merchants that until the customer's shopping experience becomes as comfortable, easy and convenient as possible, you simply cannot Predict how much consumers will buy. It is this that caused latecomers to pay attention to consumer shopping experience, and also promoted the development of supermarket shopping baskets and shopping trolleys.

In the following more than half a century, the development of kraft paper shopping bags has been smooth. Improvements in materials have continuously enhanced their load-bearing capacity and their appearance has become more and more exquisite. Manufacturers have made various Trademarks and patterns are printed on kraft paper bags and entered into stores in streets and alleys. Until the mid-20th century, the emergence of plastic shopping bags became another major revolution in the history of shopping bag development. It eclipses the once-famous kraft paper bags with its advantages of being thinner, stronger and cheaper to manufacture. Since then, plastic bags have become the first choice for daily consumption, while cowhide bags have gradually taken a back seat. Finally, the faded kraft paper bags can only be used in the packaging of a small number of skin care products, clothing, books, and audio-visual products in the name of "nostalgia," "nature," and "environmental protection."

However, with the global popularity of the "anti-plastic" trend, environmentalists have begun to turn their attention to ancient kraft paper bags. Since 2006, McDonald's China has gradually implemented a kraft paper bag with thermal insulation properties to hold takeaway food in all stores to replace the use of plastic food bags. This initiative has also received positive responses from other businesses. Former major plastic bag consumers such as Nike and Adidas have begun to use high-quality kraft paper bags to replace plastic shopping bags.