? I was born in a remote urban area of ??Wuhan City, Hubei Province, which was part of Hanyang County in ancient times. My ancestors were landowners, and I heard that our family had a lot of wealth. However, in modern times, due to well-known reasons, my father and uncle encountered many difficulties in their studies and life. They all have excellent academic performance, but after finishing junior high school, they are unable to continue their studies. I have seen the calligraphy written by my uncle, and it is quite beautiful. My father's handwriting is also strong and powerful. My father told me many things about the family, and our family has produced many talented people in the past.
? Maybe it’s because I had a few serious illnesses when I was a child, so I’m not tall. When I was 4 or 5 years old, I remember my father carrying me around on his bicycle to see doctors. I can take no matter how bitter the Chinese medicine is, because I am used to it. My father also said that once, in order to treat my illness, he sold the only big fat pig in the family. Every time I hear my father tell this story, I am very moved and even burst into tears. Fortunately, as I grew older, it might have been that brilliant doctor who prescribed particularly good medicine and cured me. I haven't had any illnesses since the second grade, and my grades have gotten better and better. Basically, I am one or two in the class.
I have loved reading books since I was a child. After school, I felt very comfortable walking in the mountains, sitting on the lawn on the hillside, and reading books borrowed from the school library. It wasn't until it was almost dark that I walked home.
? The ups and downs of your academic career can be tolerated. I didn't perform particularly well in the high school entrance examination, missing the key high school line by more than ten points. There is also an ordinary high school that you can study in, but if it is too far away from home, choose a nearby technical secondary school.
During the three years in technical secondary school, I gained a lot from my studies. In addition to studying, I also participated in many activities, and I grew up very quickly mentally. Mainly because I met a few good teachers by chance. A teacher recommended that I read "The Ordinary World". This book still affects me today.
At the end of 1999, my family was raising fish, and the economic situation was not optimistic at that time. So my father planned to do something else to help support the family. So I decided to go to Wuhan to buy a batch of soybean seeds and grow bean sprouts to sell. When I came back, I accidentally slipped and broke my leg. Relatives from Wuhan sent me home, and then the surgery was performed at a district hospital. The money for the surgery was also borrowed from my uncle. After several months of recuperation, I have no problem walking with my legs, but it is inconvenient to do heavy work.
It was during this period that I was thinking about my future. I am already 18 years old and I should rely on my own efforts instead of relying on my family for a long time. Even if you could go to a university, I'm afraid you wouldn't be able to afford it given the current financial situation.
I have a very good relationship with a classmate named Peng Yong in my class. His uncle works in a woolen factory in Guangdong, so I wrote several times to beg his uncle to take us out to work. , finally agreed.
So after the Spring Festival in 2000, my classmates and I boarded the train heading south. All I had with me was a few clothes and a few books. Although I moved around many places in the future, I did not throw away these books. They accompany me in good times and bad times and are my greatest spiritual wealth.
My classmate’s uncle had some connections in a woolen weaving factory, so he asked us to learn woolen weaving techniques without having to pay tuition. After one or two months of study and familiarity, we were able to meet the technical requirements of the woolen weaving factory, and my working career officially started.
? The work in the woolen mill is boring and boring, just repetitive mechanical work, and the working hours are almost 12 hours, without Sundays and holidays. Life seems to have suddenly turned from bright to gloomy.
? Even at times like this, there is no shortage of warmth in life. When I was in Huidong, I often liked to go to a bookstore to read books after get off work. Because I didn’t have much money, I rarely bought, I just read. The proprietress of that bookstore also got to know me from my frequent visits. Seeing that I was just reading the book and not buying it, she was not angry and still let me read the book. Once I saw a book that I really liked to read. It was getting dark. I wanted to leave several times but couldn't bear to leave. The lady boss saw my embarrassment and said gently: "If you like it, buy it and take it home to see it!". I said I didn't have enough money. I said it was only 10 yuan. But the price of this book is more than 30 yuan.
She said it's okay, you can give me 10 yuan and take it back to see. Give it to me next time you have money. I looked at her very surprised. She looked at me with a smile and nodded slightly. This smile I will never forget. Just a few days later, his uncle arranged for my classmate and I to work in another place, and we didn’t even have time to say goodbye to her. 3 or 4 years later, when I went to that location again, the bookstore had become a grocery store. This also makes me feel guilty about this boss lady. She spoke Mandarin and was probably not a local. May the kind-hearted woman have a happy life.
? After spending two years in the woolen mill, except for some wages, there was not much gain. I'm thinking that I need to make a change and go to another factory. If there are no development opportunities in other factories, it is not too late to return to the woolen factory. No matter what, I want to change the environment. At least find a place where you can grow.
In 2002, I came to Huiyang. From now on, Huiyang should be regarded as my second home, and it can be regarded as a rare fate. It may be good, and it may not be perfect in some places, but I have lived here for almost twenty years. I have walked through its streets and alleys and tasted its fresh delicacies. It is also the place where my dreams begin in my life journey.
In fact, I was still working in some small woolen factories in 2002 and 2003, but by this time I was already asking others about the unlimited possibilities in other factories.
Once I went for a walk with some co-workers. As I walked aimlessly, I suddenly smelled a burst of fragrance. Looking for the fragrance, I looked over and saw that it was a small dark red building with 3 floors. The fragrance was Sent from here. I asked my friend what kind of factory this is? A friend said that this is a paper towel factory, and these perfumes are put on paper towels.
A few months later, when I was looking for a job, I came near this factory again and found a recruitment notice on the door of the factory. I went into the office and chatted with my boss for a few words. The boss said that there is a business shortage. Are you willing to give it a try? Of course I was totally willing, and I didn’t even ask about salary and benefits.
? This is how my relationship with tissues began. Although this was a small paper towel factory, the business of the paper towel factory at that time involved loading goods, following cars, collecting payments, and integrating business. One person had to take on several responsibilities, which was not easy. Regardless of whether there is a ticket or not, you must go out every morning with a cart full of goods and come back with an empty cart and money at night. The advantage of a small factory is that you can have access to all aspects of production, and after leaving the factory, you have to do everything yourself, so you have come into contact with many different types of customers, and you have also gotten to know many owners of stores, shopping malls and wholesale departments. . These are valuable resources for me to start my own business in the future, but I didn’t think too much about it at the time. I only thought about how to serve customers well.
Being willing to suffer some losses is my purpose as a person. I treat my customers sincerely, so many of my customers are still good friends after 20 years.
I adapted to this life in a month or two and performed pretty well. I was doing business in a paper factory and didn't need to work at night, so I used the time to read and write in my diary, and my days were very fulfilling.
? Three and a half years later, the owner of another paper towel factory found me and hoped that I could work in their factory. Because the original paper mill's products were becoming less and less competitive in the market, even though the salesman made a lot of suggestions to the boss, he didn't make any changes. My judgment at the time was that it might be replaced in a few years. Eliminated from the market.
But thinking about it today, I can probably guess what he was thinking. The processing threshold of paper towel factories is very low, and large investments may not necessarily improve the competitiveness of products. It is better to make the last copper plate by taking advantage of the past. A few years later, the factory still sold hundreds of thousands of dollars based on his previous reputation. At that time, it was actually just a trademark and two outdated machines, with a market value of no more than 100,000 at most. From an economic point of view, its approach is to maximize profits; from a long-term development point of view, it has sacrificed its own brand for many years and is still a small and influential brand. Among the dozen or so processing factories that started working in the surrounding areas at the same time, about four or five still survived. Two became influential brands, and a few others could only be regarded as passable. The rest were ruthlessly eliminated by the market. 's eliminated.
? I worked in another paper factory for 6 years. Finally, when the time came, I decided to go it alone.
After chatting with the boss, he may think that my character is not bad, or maybe my contribution to the paper factory in the past few years has been okay. He decided to give me the business that I was responsible for before. Then he sold one of his transport vehicles. If these customers place orders in the future, I will do the delivery. It’s also been a great support to me.
? I also found a local friend to be my partner, and the two of us started our own business bit by bit.
? It has been seven years since 2012. During these years, our company has grown from two people to dozens of people, and our sales have increased from 300,000 to 300,000 a month. 12 million, and gradually became an influential wholesaler of paper products in Guangdong.
Compared with those in the same industry, our company is developing relatively quickly and relatively well. My thinking at the time was: As China's living standards improve, the brand's market share will definitely become higher and higher, and the more developed cities will be more obvious. So when we started our business, we were determined to change the positioning of most wholesalers: focusing on branded paper, supplemented by third- and fourth-tier brands. At that time, the popular saying among peers was that building a brand was not profitable at all and was highly competitive, so it was far inferior to building a small brand. But I also thought about another fact. The best and largest companies in the industry are all brand dealers, and the smaller second batch dealers have no influence at all in the market. Even though I used to work as a small brand manufacturer, I still feel that only by working like a big company can we have a future. In fact, this positioning also allowed our company to develop very rapidly, and it quickly widened the gap with its peers.
Another point is that both of us put our own interests at the lowest level and put the company's interests first at all times. Basically do not consider their own personal interests. As long as the company becomes more and more competitive, our value will be reflected. This consciousness has never changed.
It has been a journey through ups and downs. I made a lot of friends and encountered a lot of hardships, but luckily I got through them all strong.
? Only if you like learning and thinking can you improve your judgment. A person can go fast, but a group of people can go far. In 2018, I joined a large writing platform, which allowed me to meet many interesting people. This platform is called 007. One of my friends recommended GET to me, and that was the first time I heard about GET.
Today I finally joined Get, and I feel very comfortable and happy to learn and grow together with a group of people who share the same passion. I hope that my classmates and I can inspire each other, shine on each other, and achieve each other's achievements!
The evening of February 28, 2021
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