Current location - Trademark Inquiry Complete Network - Trademark inquiry - PEAK's brand history
PEAK's brand history

In 1989, the first pair of Peak sports shoes came out, and the Peak brand was born.

In p>1991, Peak sponsored the "August 1st" men's basketball team and won the championship in the same year.

in p>1993, Peak was introduced into CIS system, and Peak's trademark was registered in 68 countries around the world.

in p>1995, Peak passed the ISO92 quality system certification.

in p>1997, the intangible assets of "Peak" reached 199.9 million yuan, establishing a leading position in the sports shoes industry in China.

In p>1998, Peak began to sponsor the National Men's Basketball League A and B by title.

in p>2, Peak sports series clothing came out and became a comprehensive sporting goods brand.

In p>22, Liu Yudong, the God of War, joined Peak as the brand image spokesperson of Peak.

In p>23, Peak became a strategic partner of CBA, which challenged the goal of the first basketball brand in China.

in p>24, Peak became the special equipment for basketball teams in Uzbekistan, Greece and other countries.

in p>25, Peak launched its internationalization strategy in an all-round way.

In p>25, Peak became the equipment sponsor of the top European basketball league (All-Star Game) and the only China brand that entered the European basketball league.

in August, 25, Peak became a strategic partner of Stankovic Intercontinental Basketball Champions Cup and became one of the international brands.

in September, 25, Peak became the "partner of China's space industry" and the only sports equipment selected by China Aerospace.

in December p>25, Peak sponsored the Toyota Center in Houston (the home of the Rockets).

In p>26, Peak became the equipment supplier of Melbourne Tigers of Australian Tiger Basketball Club.

in p>26, Peak became the national men's basketball equipment supplier in Australia.

In p>26, Peak became Australia's national women's basketball equipment supplier.

In July, 26, the fifth international road cycling race around Qinghai Lake, with the highest level in Asia and the highest altitude in the world, was the only designated sports equipment

In August, 26, Peak sponsored the "Second Stankovic Intercontinental Basketball Cup"

In September, 26, the famous star shane battier, a member of American Dream 7 Team, became Peak's global image spokesperson.

In September, 26, the Australian women's basketball team won the championship.

In October 26, Peak sponsored the 26 Hainan Island International Road Cycling Race.

in p>26, the "Battier Generation" boots independently developed by Peak and equipped with Peak Pkrocker three-level shock absorption technology accompanied Battier in the NBA.

In August p>27, Peak sponsored the Iraqi national team to compete in the 28 Beijing Olympic Games and became a global partner of the Iraqi Olympic Committee.

in November p>27, Peak entered into an official marketing partnership with NBA.

in December p>27, Peak sponsored the home of the Milwaukee Bucks in NBA, and the two sides formed a strategic alliance.

in December p>27, Peak became a global partner of the Cyprus Olympic Committee.

in January p>28, Peak became the top sponsor of the Iraqi national men's football team.

in February p>28, Peak signed a contract to sponsor the NBA.

In March p>28, Peak held a global order fair in Xiamen, and introduced the mascots' Pippi' and' Coco'.

in may p>28, peak toured 26 cities in China together with NBA caravan.

In June 28, Peak became the 28 college student volunteer partner of Smile Beijing.

In July p>28, Peak continued to sponsor the men's and women's basketball match of the Olympic basketball warm-up match (Diamond Cup) and became a strategic partner of the match.

in July p>28, Peak renewed its partnership with China's space industry and continued to be the only designated sports equipment of China Aerospace Foundation.

In August 28, Peak sponsored the Olympic delegations of Iraq, Cyprus and Lebanon to compete in the 28 Beijing Olympic Games.

In December p>28, Peak signed five NBA stars, Mutombo, Artest, Vujacic, Sonny Weems and darnell Jackson, as image spokespersons.

the official online store was launched in December p>28. (2th anniversary celebration)

In March p>29, Peak signed a contract with FIBA to become a strategic partner, and from then on, it monopolized the two top basketball events in the world.

in July, 29, seven NBA stars visited China.

in September p>29, Peak Sporting Goods Co., Ltd. was successfully listed on the Hong Kong Stock Exchange.

In October p>29, Peak Sports released the first social responsibility report of private enterprises in China, and announced Landry, Kyle Lowry and Kevin Loew of Timberwolves who signed up for the NBA Rockets as global image spokespersons.

in December p>29, the 6th store was grandly opened in Shanghai.

in December, 29, Peak Footwear won the green pass of "Export Inspection Free".

In January, 21, Peak launched the' Peak Youth Development Plan' together with NBA in Beijing and made it a long-term plan for brand development.

In February p>21, Peak Sports signed Jason Richardson of Suns and Michael Petrus of Magic as global image spokespersons.

In May p>21, Peak renewed the contract with Stankovic Intercontinental Basketball Tournament, and formed a strategic partnership with New Zealand Olympic Committee and Serbian Basketball Association.

In August 21, "Gathering Dreams, Spelling Glory ——21 Peak Team's China Tour" was a complete success.

In August 21, Peak reached an official strategic partnership with the "21 International Youth Men's Basketball Challenge on Four Continents".

in September, 21, Peak signed WTA and WTA star Olga Gwoteso at Guangzhou Star River Bay Hotel.

In September p>21, Peak signed Patrick Patterson of Houston Rockets as the brand spokesperson. At this point, Peak's NBA star endorsements have increased to 15.

in October, 21, the New Jersey Nets, the NBA team in Peak, successfully renewed its contract, further expanding its advantages in the global basketball field.

In November p>21, Peak helped six countries to participate in the Asian Games, including the Iraqi Olympic delegation, the Lebanese Olympic delegation, the Tajik Olympic delegation, the Palestinian Olympic delegation, the Iranian National Basketball Association and the Kyrgyz International Football Association, and actively launched the' Western Region Strategy'.

In December 21, Peak sponsored the Iraqi delegation to the "21 Guangzhou Asian Paralympic Games".

In February p>211, Peak held a press conference in Los Angeles, announcing the formal establishment of Peak's American subsidiary. In 211, it will fully enter the American market.

in April p>211, Peak signed a partnership agreement with the Executive Committee of the 7th City Games in China, and Peak became the first highest-level partner of the 7th City Games in China.

In October, 211, Peak made her debut as an official sponsor of WCBA, and held a press conference for the opening of the 211-212 China Women's Basketball League (WCBA) in Beijing. In the following season, Peak will sprint for the gold medal of London Olympic Games with China women basketball players.