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Introduction to Laofengxiang brand culture

If sisters have any plans to buy gold in the near future, especially to give to their elders, Lao Fengxiang is a brand that must be recommended to you. I believe everyone has heard of this brand, and its quality control has always been very good. Let’s learn more about it.

Lao Fengxiang brand culture introduction: Old brand, new style, exquisite craftsmanship and good reputation? This is what consumers know about the Lao Fengxiang brand. All of this comes from Lao Fengxiang's continuously innovative business philosophy, strict quality management system, perfect bank management standards and complete ten characteristic services. The widely circulated "Lao Fengxiang jewelry" has been favored by three generations, which reflects consumers' love for this famous jewelry brand. Marketing innovation, technological innovation, management innovation, mechanism innovation?. Lao Fengxiang has inherited and carried forward the excellent tradition and outstanding style of enterprise development over the past century and a half. On the one hand, it strives to win the trust of consumers with good reputation, exquisite skills, high-quality products and dedicated services; on the other hand, it actively Exploring the "three new and one high" path of new materials, new products, new technologies and high added value in the jewelry industry, we have achieved double harvests in business performance and brand building.

What brand is Lao Fengxiang?

Lao Fengxiang, a listed company, one of China's top 500 companies, is a century-old national brand and a famous jewelry brand in China. Shanghai Laofengxiang Co., Ltd. is the development and evolution of Laofengxiang Silver House, which was founded in 1848. The creativity of its trademark "Laofengxiang" also originated from the name of Laofengxiang Silver House. It is a classic jewelry brand that spans three centuries in China.

Lao Fengxiang, founded in 1848, has gone through more than 170 years and is a century brand in China's jewelry industry. Shanghai Laofengxiang Co., Ltd. is the development and evolution of Laofengxiang Silver House, which was founded in 1848. The creativity of its trademark "Laofengxiang" also originated from the name of Laofengxiang Silver House. Lao Fengxiang Company has developed into a collection of science, industry and trade, with more than 20 subsidiaries, including Lao Fengxiang Silver Building Co., Ltd., Lao Fengxiang Jewelry Research Institute Co., Ltd., Lao Fengxiang Jewelry Co., Ltd., Lao Fengxiang Diamond Processing Center Co., Ltd., jewelry factories, and silverware factories. It has four professional branch factories, gift factory and profile factory, as well as a large jewelry enterprise group with more than 60 chain stores, more than 300 specialty stores and more than 1,000 dealers. In August 2016, Lao Fengxiang ranked 365th among the "Top 500 Chinese Enterprises 2016". On December 18, 2019, the People's Daily ranked 87th on the China Brand Development Index 100 list.

Which one is better, De Beers or Lao Fengxiang?

De Beers is the pioneer of diamond jewelry, while Lao Fengxiang is an old brand of gold jewelry. Both have great achievements in their respective fields. High visibility, of course, has different advantages. When buying diamonds, choose De Beers, and when buying gold, choose Lao Fengxiang.

De Beers was founded in 1888 and is mainly engaged in diamond ore mining, trading, industrial diamond production and processing. Fifty years ago, DeBeers created the advertising slogan "A diamond is forever, a stone will last forever". Introducing diamond culture to China, DeBeers' research and development department continues to conduct research on diamond mining technology for the overall benefit of the diamond industry.

Lao Fengxiang is a well-known gold jewelry store with a century-old history in China. The trademark of Lao Fengxiang is a phoenix flying to a high place with the three characters "Lao Fengxiang" in the middle, which is simple and majestic. Although it has a long history, Lao Fengxiang's designs are not traditional, but are both individual and trendy. Whether they are traditional middle-aged or elderly customers or young and fashionable customers, they can choose gold jewelry that suits them at Lao Fengxiang.

If you are giving birthday gifts to elders, Lao Fengxiang is very worthy of choice. There are many elegant styles in it. If you are a young person who wants to buy it yourself, you can compare several brands to see which one you like!