Shops are the most common ones in our lives, and various shops are becoming more and more popular. Therefore, if you want to open a store, the competition pressure is actually very high. Then, you need to choose a good store name to increase your popularity. So, what are the taboos when naming a store?

Avoid using partial characters

Trademark names are for consumers to call, and the popularization of the characters should be taken into consideration. However, it is regrettable that Some trademarks also have some very serious problems with the names they use.

A certain soy protein powder factory named its soy protein powder, instant soy milk and other products trademark Gangfeng. Not only ordinary farmers and citizens don’t recognize such a trademark, but perhaps even teachers in universities may not recognize it. It is difficult for us to imagine that such a trademark can become a famous brand trademark, and it is also difficult to imagine that products with such a trademark can sell well in the market.

Avoid using unlucky words

Unlucky meanings are a taboo in business naming.

Avoid unreadability

Enterprise and trademark names have the function of indicating the nature of the enterprise and implying the function of the product, and require strong readability.

For example, according to "Guangming Daily": There is a naming museum in Lanxi City, Zhejiang Province. They first gave themselves a name with a profound meaning. But after the sign was put up, no one else understood it. The shop owner quickly added the Lanxi City Corporate Culture Service brand next to the shop name signboard to supplement it. What does it mean to turn a stone into a sheep? According to the ancient book "The Legend of Immortals": In ancient times, it was said that Huang Chuping's shepherd met a Taoist priest and led him to a stone chamber in Jinhua Mountain. When his brother first started looking for it, he saw white stones. When Chu Ping scolded him, all the stones turned into sheep. The name of a small shop that serves the public contains such a mysterious allusion. No wonder people can't understand it. Both are named museums, and the name of the restaurant is popular and thought-provoking. The name of the store itself is an excellent advertisement.