There are several reasons:

1. Long history:

According to historical records, in 135 BC, Emperor Wu of the Han Dynasty ordered Tang Meng to send an envoy to South Vietnam. Goujiang wine produced by Tang Meng in Nanyue Kingdom (today's Renhuai County where Maotai Town is located). Later, this wine was praised by Emperor Wu of the Han Dynasty, and the legend remained that "Tang Meng drank the goujiang to make him a night man".

According to the "Old Zunyi Prefecture Chronicles" of the Qing Dynasty, during the Daoguang period, "No fewer than twenty houses were burned in Maotai, and the cost of food was no less than 20,000 shi." In 1843, the Qing Dynasty poet Zheng Zhen praised Maotai "The country of Guizhou people with the best wine". Before 1949, the production of Moutai liquor was in decline, and there were only three distilleries, namely: "Chengyi Distillery" funded by Huaxing, called "Huamao"; "Ronghe Distillery" funded by Wang Xing, called "Huamao" "Wang Mao"; "Hengxing Winery" funded by Lai Xing is called "Lai Mao". "Huamao" is the predecessor of Moutai.

2. Unique production process:

Kweichow Moutai is made from high-quality sorghum and high-quality wheat. It is added on the occasion of the Double Ninth Festival every year and cleverly utilizes the unique climate of Moutai Town. Excellent water quality, suitable soil, and a series of technological conditions such as high-temperature koji making, high-temperature accumulation, high-temperature wine, and light water entering the pool that are completely different from ordinary liquor. After two times of feeding, nine distillations, eight fermentations, and seven It is made by collecting wine first, sorting it into warehouses, aging it for a long time, and carefully blending it. ?

3. Kweichow Moutai has a special taste:

It is famous for its low but not light, fragrant but not bright, and is respected as the national liquor. It is one of the three famous liquors in the world (the other two are Species is one of the British Scotch whiskey, French Cognac). Maotai liquor has the unique style of "prominent sauce aroma, elegant and delicate, mellow body, long aftertaste, and long-lasting aroma in the empty cup". Overseas Chinese praised Moutai as "the light of the motherland".

Extended information:

Main process flow and requirements:

1. Koji making: the wheat is crushed, the mother koji and water are added to make the koji embryo, and the koji embryo is made with The straw is put into the warehouse at intervals for fermentation for 40 days, then the koji is broken down, stored for 6 months and then put into wine production.

2. Liquor making:

① Feeding stage: Feeding begins in two stages during the Double Ninth Festival, namely adding sand and making sand (sand refers to sorghum). After crushing the sorghum with sand, heat it to moisten the grain. The next day, add the mother grains to steam the grain, put it in a steamer and spread it out to dry. Then add koji and tail wine, mix well and pile up to meet the process requirements. After 30 days of fermentation, the cellar is opened to take out the fermented grains, which are then mixed with sand. The crushed and moistened sorghum is mixed well, and the above process is repeated starting from the steamed grain.

② Liquor distillation stage: There are 7 rounds in the liquor distillation stage. Each round involves spreading, adding koji, stacking, entering the cellar and distilling the liquor.

The wine making process involves 9 cooking (distillation) times, 8 times of drying, adding koji, stacking, and entering the cellar, and 7 times of taking the wine. One production cycle per year.

3. Storage and blending: The base wine (round wine) is divided into three typical flavors: sauce aroma, mellow sweet aroma, and cellar bottom aroma. They are stored in pottery jars. Different rounds, different typical bodies, and different Base wines of different alcoholic contents and ages are blended and stored in pottery jars after blending. The storage and blending process takes at least 3 years.

4. Packaging: After the blended wine passes the inspection, it will be packaged in opaque containers before leaving the factory

CCTV-Kweichow Moutai

Baidu Encyclopedia-Moutai