During the Cultural Revolution, the production of thirteen incense was once interrupted. In 1984, Mr. Wang Shouyi, who came to settle in Zhumadian with his children, was persuaded by his son Wang Yinliang many times to start his old job again-the father and son set up a small family workshop, and the product name still used thirteen incense. Starting from 1 yuan Money, we started our business, and set up Thirteen Spices Condiment Factory. Because of the good quality and delicious taste of the product, consumers received rave reviews, which made the Wangs and their sons see the future of this product.
In p>1985, Shisanxiang Condiment Factory applied for the registration of the trademark "Long Ting". During the application for the registered trademark, an original and novel boutique packaging box was also designed and introduced, and the design patent was declared. The font and glyph of the word "Thirteen Fragrances" were specially selected for the outer packaging box of the product, which was the first packaging box in the condiment industry in China at that time. At that time, Wang Yinliang marked the head of his father, Mr. Wang Shouyi, on it with a unique vision as an anti-counterfeiting mark, and since then, the products of Thirteen Fragrances in Wang Shouyi have been pushed to the market with a new image.
In p>1988, Wang Shouyi established Xinglongtang Thirteen Fragrant (Muslim) Seasoning Factory in Zhumadian City. On this basis, Wang Yinliang established Zhumadian Xinglongtang Shisanxiang Condiment Co., Ltd. with its own legal representative in 1993. In 1998, the company changed its name to Zhumadian Wang Shouyi Shisanxiang Condiment Group Co., Ltd. During this period, the company relied on the management tenet of honesty and quality to win, and the thirteen incense products produced were not only very popular in the Central Plains, but also gradually opened up markets all over the country. The company has set up sales outlets in more than 3 provinces, municipalities and autonomous regions and established a sales network covering all parts of the country. Since 26, the Wangs realized that family management has played a huge role in hindering the growth and development of enterprises, and learned from this lesson. Wang Yinliang, the chairman and general manager, began a difficult reform process. After careful consideration and careful screening, he hired Wang Jian, who has the courage, courage and ability, as the general manager of the company. After Wang Jian took office, he made drastic reforms, introduced the most advanced production line in the world, and combined with the actual production in the workshop, transformed the company's original semi-automatic production line into an automatic production line, which improved the product quality, improved the production efficiency and expanded the market share, which greatly promoted the development of Shisanxiang Company and made great contributions to the company's further development. The company took off in difficulties, developed in physical fitness, adhered to "physical fitness" and won the market by strength. Products with strong national characteristics, strong vitality, suitable for the needs of modern life, there is a greater room for development.