A century-old brand, "Silver" leads the fashion.
Wuyue Old Drinking Shop was founded in Qianlong period of Qing Dynasty. In 1930s and 1940s, the old silver shop in wuyue was the largest one in Suzhou. After the founding of New China, a group of artists from wuyue Old Silver Shop stayed. They inherited their predecessors and passed on the traditional skills of wuyue Old Silver Shop from generation to generation in terms of contacts, artistic context, technical context and context.
Wuyue Laoyinpu sterling silver jewelry is based on its traditional handicraft, combined with modern technology, and uses professional technology to create personalized jewelry with different styles and suitable for different people. Each of its ornaments has become a paradise of individuality, fashion and self! At the same time, its sterling silver preservation function and the exquisite craftsmanship of wuyue Old Silver Store are worth cherishing.
Brand personality
Brand personality is the overall feeling and image that the brand presents to consumers. We interpret the brand personality of wuyue Old Silver Shop from three aspects: brand image, product image and service image.
Brand image: classical inheritance, modern fashion
Wuyue Old Silver Store, whether it is a company, a terminal store, or a packaging or enterprise to promote products, always presents customers with a Chinese style full of classical culture. However, this Chinese style is not an old, simple and monotonous image in the traditional sense, but a new decorative fashion that combines plastic arts and popular elements and meets the aesthetic standards of the public.
Product image: exquisite and elegant, noble and atmospheric.
The products of Wuyue Old Silver Shop combine the meticulous traditional hand polishing with the precision of modern mechanical production, strictly follow the design and production requirements of high-end jewelry, and the pieces are exquisite and natural; The product style is based on the traditional elegance of China. No affectation, no exaggeration, just like a noble family, full of noble and touching atmosphere.
Service image: warm and generous, professional and standardized.
Wuyue Old Silver Store requires employees related to the brand to always be warm and generous in the process of serving customers, and to receive them actively, politely and seriously whether customers buy or not; At the same time, we should constantly standardize the process of customer service and strengthen our professional level, so as to grasp customers' preferences and real needs, not only create a pleasant shopping experience for customers, but also select products that suit them.