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Enterprise concept of Nongfu Spring
-Nongfu Spring never uses city tap water. Every drop of Nongfu Spring has a source. Nongfu Spring

It is believed that only a good natural water source can produce high-quality bottled drinking water. Drinking water containing natural mineral elements is the most suitable for human needs, which is unmatched by any artificial water. -Insist on building factories and producing water sources. Every bottle of Nongfu Spring is clearly marked with water source to ensure consumers' right to know. Nongfu Spring insists on establishing a production base in the deep forest far away from the city, and the whole production process is completed in the water source. Every bottle of Nongfu Spring you drink has gone through a long transportation route and comes from nature. Nongfu Spring has four high-quality natural drinking water sources-Qiandao Lake in Zhejiang, Changbai Mountain in Jilin, Danjiangkou in Hubei and Lvwan Lake in Guangdong.

Advertising slogan: "We don't produce water, we are just porters of nature." -Nongfu Spring only produces natural weak alkaline healthy drinking water, and resolutely opposes adding any artificial minerals to the water. The World Health Organization's drinking water quality guide shows that no matter whether the diet is rich or not, the human body must take a certain proportion of minerals and trace elements from drinking water. Therefore, Nongfu Spring believes that drinking water should contain comprehensive, balanced and natural mineral elements needed by human body, and opposes adding any artificial minerals to water.

The natural aquatic products of Nongfu Spring come from Qiandao Lake, Danjiangkou and Lvwanhu Reservoir. Only after simple filtration, the nature of water is not changed, and the natural characteristics of water source are retained. According to the definition of General Rules for Drinks (GB 10789-2007), it belongs to other natural drinking water, and there is no national standard at present. Therefore, the quality of products is guaranteed according to enterprise standards or local standards. Therefore, it is very important to protect water sources. Nongfu Spring Company signed a water source protection agreement with the local government to ensure that the factory will not cause secondary pollution to the water source, and actively cooperate with national policies to protect the water source to avoid quality problems caused by unstable water quality.

Besides the well-known Qiandao Lake in Zhejiang, Danjiangkou in Hubei, Lvwan Lake in Guangdong and Chao Cuo Spring in Jingyu County, Baishan City, Jilin Province, Nongfu Spring now has four major water sources. The first three are surface reservoir water sources, and the fourth is natural mineral water sources. The word Nongfu Spring has nothing to do with the generally recognized mountain spring. The word mountain spring is just a general trademark. Due to the expansion of the market, Nongfu Spring also produces general-purpose beverages in these four natural water source protection bases, including farmers' orchards, farmers' tea gardens, screaming sports drinks, water-soluble C 100 and other products, and adopts diversified marketing strategies.