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Reasons for financial constraints in Huiyuan’s initial stage

The reasons for Huiyuan’s financial constraints in its early stages include changes in the policy environment, changes in market demand, and intensified industry competition.

From the perspective of internal causes, blind investment expansion, extensive corporate management and weak internal control.

Beijing Huiyuan Beverage and Food Group Co., Ltd. was established in 1992. It is a large modern enterprise group mainly engaged in fruit and vegetable juices and fruit and vegetable juice drinks.

Since its establishment, Huiyuan Group has established more than 30 modern factories across the country, linking more than 4 million acres of famous and premium fruits, pollution-free fruits, A-level green fruit production bases and standardized demonstration orchards ; Established a nationwide marketing service network and built a huge fruit industrialization management system. At present, Huiyuan has become the number one brand in China's juice industry. Huiyuan's trademark was rated as "China's Well-known Trademark", and Huiyuan's products were awarded the title of "China's Famous Brand Product". The group has developed and produced more than 500 types of beverages and foods.