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What does the Mizuno logo mean?

Mizuno's trademark is Mickey Basili, the fastest bird in the world. Mizuno launched this logo in 1983. Mizuno was founded by Mizuno Rihachi on April 1, 1906 and is headquartered in Suminoe Ward, Osaka, Japan. Chairman Masato Mizuno and president Akito Mizuno are both members of the Mizuno family.

Mitch Basili, also known as the Roadrunner. Meaning: This logo here does not simply represent a bird, it perfectly embodies the "freedom of movement" desire that MIZUNO hopes to promote.

Extended information:

1. Mizuno is a sports brand founded by Japan's Mizuno Co., Ltd. in 1906. After more than a century of continuous efforts, it has become the world's leading sports brand. Manufacturers of sports equipment, apparel and footwear. Mizuno strives to serve all types of sports and strives to make sports life more enjoyable and exciting.

2. Mizuno started out by making baseball supplies, and later involved golf clubs. In the 1960s and 1970s, it entered the era of running shoes and is an international comprehensive sports brand.

3. Mizuno is one of the world's leading sports brands, serving various sports. Shanghai Mizuno Co., Ltd. is one of the major production bases in Asia, with three factories including garments, baseball gloves and golf clubs.

4. The roadrunner (scientific name: Geococcyx) contained in the Mizuno logo is a bird of the cuckoo family in the order Cuckooriformes. The plumage is olive brown and white, with stripes. The crest is short and fluffy. The skin behind the eyes is exposed, blue and red. The legs are thick and light blue.

5. The roadrunner in the Mizuno logo often has its tail raised, which is ugly but very funny. Although roadrunners are birds, they can only glide short distances. It is very good at running fast. It can run in the wilderness of Texas and New Mexico very fast and can run more than 500 meters per minute. Roadrunners have voracious appetites and feed primarily on insects, lizards, and even rattlesnakes.

6. This bird has an extended meaning: roadrunner, also translated into Chinese as runner, means running wildly. Its spirit means that we must keep up with the trend of the times and keep running forward. run.

Reference materials:

Baidu Encyclopedia - Roadrunner

Baidu Encyclopedia - Mizuno