How to name a real estate company

How to name a real estate company? If you want to open a real estate company, it is very important to have a good name for the real estate company. There are fourteen sub-categories of generic names used within the scope of current management regulations, all of which are worthy of reference. Let’s share how to name a real estate company. How to name a real estate company 1

Bragging method of naming a company

Using a bragging method to name a company is mainly to realistically reflect the company’s advantages in terms of reputation, product quality, etc. In name, it increases confidence in oneself, puts pressure on opponents, and gives the public a sense of trust. For example, the meaning of Shanghai Jincheng Crafts Society is that it is invincible like Jincheng Tangchi in the competition. The meaning of Shanghai Jingyi Glasses Company is that the company can strive for excellence in all aspects.

Logo naming method

Logo naming method mainly uses physical objects as symbols to highlight the distinctive characteristics of the company. Now it has developed into cis (corporate identification system) internationally. In part, the famous Black Monkey Hat Shop uses a wooden black monkey as its store door to show its historical tradition and distinguish it from other hat shops.

Brand naming

Generally refers to companies that create famous brand products and then use their own brand names as company names, such as the former Lvbao Gold Pen Factory in Shanghai and Shanghai Phoenix Bicycle companies all take their corporate names from their respective brand products "Green Treasure Gold Pen" and "Phoenix".

Seeking foreign naming methods

Reform and opening up has opened the door for China to the world. Especially after China joined the WTO, the pace of integrating into the world has accelerated. The Chinese people are willing to accept foreign ideas. Things, including names, also require the foreign public to accept our products, so a general trend of foreign names has emerged, and using foreign names (translated) to name the company is also a good way.

The allegorical naming method

The core of the allegorical naming method mainly focuses on the meaning of the company name, and most of them use words with good meanings, such as auspicious, Kang, Fu, Words such as Tai, Heng, Xing, Qing, He, Fu, De, Long, etc. For example, "Quanjude" roast duck in Beijing and "Lao Fengxiang" silver shop in Shanghai all use these auspicious and beautiful words. In the long-term naming process, some industry habits have gradually formed. For example, pharmacies often use "Ren" and "Tang", "Tong Ren Tang", "Huairen Tang", etc.

Catering to the naming

Use auspicious words that the public likes in the names of the company's stores to cater to the customers' psychology of seeking happiness. Prophetic Naming Lab believes that this will attract business.

Auspicious names

The words "Xing", "Long", "Yuan", "Mao" and "Fa" often appeared on the signboards of old shops. In the old days, businessmen liked to seek good luck and paid attention to oral charm. For example, the time-honored Yueshengzhai was founded in 1775. The name of the store was "Yueshengzhai", which means "prosperity in the moon and the moon"; the first brewery founded by a Chinese was in Beijing. The Shuanghesheng Five-Star Brewery was founded by Zhang Ge and Hao Sheng, both from Shandong Province, with capital raised. The name "Shuanghesheng" means "a joint venture by both parties with abundant financial resources".

The elegant naming method

This method of naming a store is a unique commercial naming method in China. Because China is influenced by Confucianism, there is a traditional concept of emphasizing literature and suppressing business, so some businessmen also name commercial places like literati's study rooms, such as "Zhai", "Pavilion", "Xuan", and "Ju" , "garden" etc.

Special words for naming

There are two types of special words: one is the customary word used in certain industries, and the other is the special words formed in the long-term historical development of certain industries. word. The word "tang" is used in Chinese pharmacies, such as Tongrentang, Cai Tongdetang, etc.; the word "fang" is used in western pharmacies, such as Huamei Pharmacy, Guanxin Pharmacy, etc.; the word "she" is used in western restaurants, such as Huamei Western Food Club, Deda Western Restaurant wait.

How to name a real estate company 2

Things to note when naming a real estate company

1. A high-end and elegant real estate company name must convey a beautiful image so that it can be loved.

2. The name and image of a high-end real estate company must be personal and unique, so that it can be impressive, easy to remember and spread, and bring twice the result with half the effort.

3. The meaning of the name of a high-end real estate company must be auspicious and in line with folk culture. Specifically, it must be consistent with the birth date of the corporate legal representative or boss, and the name of the corporate legal representative or boss. The five elements of industry preferences in the birth horoscope are compatible with each other and cannot conflict with each other.

4. The name of a high-end real estate company must be in harmony with the name, personality, and personality of the corporate representative or boss, and cannot conflict with each other.

5. The name of a high-end real estate company must be consistent with the nature of its industry. For example, when naming a real estate company, it must not be named after a pharmaceutical company like Tongrentang.

6. The name of a high-end real estate company must be easy to pronounce, easy to talk and easy to listen to.

7. The inner, outer and total numbers of the name of a high-end real estate company must be auspicious, and avoid big and unlucky numbers such as 34, 28, 20, and 36.

Reference and explanation of property names of real estate companies

Tianjiang·Fashion Space: Tianjiang is in the same category as the Group’s previous Tianjiang series, and continues to use the excellent products of the previous period. Brand reputation is conducive to promotion or effectively reduces the initial cost of brand introduction. Space: refers to the excellent brand created by TEDA people, which is another masterpiece of Tianjiang Style Space. It is even an upgraded version of Tianjiang Style Space.

Ancient style incense fan: The 600-year-old ancient city of Jindu has five thousand years of vicissitudes of oriental tradition. It is a metaphor for this modern community due to its unique humanities and topography (like an ancient girl holding a charming incense fan). Fans recall the great pioneers’ passion).

TEDA·Eastern Celebrities: Eastern Celebrities and Jingu Celebrities basically agree to align with TEDA’s excellent brand and highlight TEDA people’s advancement with the times.

Bindao Shouyi: (This refers to the inn, which was used as a place to rest and stay during travel in ancient times). It generally refers to the first important residence connecting Binhai and the urban area. Tianjin Binhai, a world-famous port (island) in northern China, will surely be able to welcome guests from all over the world in the 21st century.

Riverside Manor: Who first sees the moon on the river bank, and when the river moon shines on people for the first time. Life is endless from generation to generation, but the river and the moon are only similar year after year. I don’t know who Jiang Yue is waiting for, but I see the Yangtze River sending water. The white clouds slowly fade away, and the green maple pond is full of sorrow. ...Zhang Ruoxu's "Spring River with Flowers and Moonlight Night" is one of the famous Chinese classical music songs and a classic among Chinese classical music classics. It shows that the owner is rich in the artistic atmosphere of Chinese classical music and highlights the owner's noble and elegant identity, which maximizes the self-esteem of the residents.

Century Zhongshan: It is a metaphor for people wandering in the new century era and living in the blessed land of revolutionary pioneers, which will definitely make this place a place of outstanding people.

Jinwei New City: Metaphorical community is located in Tianjin, an important gateway and transportation area in Beijing, bordering land, sea and air (Zhangguizhuang Airport, expressways, light rail and Binhai New Area). Metaphor of Huaxia Ju: highlighting the community as Oriental Residential cultural guide to enhance the cultural connotation of the community and residents.

Dongtai International: East, the word "Dong" refers broadly to the east and narrowly refers to Tianjin and Hedong District. It refers to the direction of the entire Tianjin area, reflecting regional characteristics. Dongtai: refers to the east of Tongtai, where heaven and earth open. "Tai, where all things are nurtured, "Tai" here also means synonymous with Tianjin TEDA Construction Group Co., Ltd. Dongtai International General Manager said that this project will lead this hot land to welcome international friends from all over the world.

Renaissance Manor: Wanli, which refers to the competing beauty of heaven, man, and all things. Manor: has the distinguished and elegant identity of the owner.

Zhongshan Famous Residence: Zhongshan, refers to the pioneer Sun Yat-sen, and Famous Residence refers to the protection of the great man's life and deeds. , will definitely be an outstanding person.

Jindian Dragon Vein: Jidian, metaphorically referring to Tianjin’s superior plate, is located in Tianjin, an important gateway and transportation hub of Beijing, bordering land, sea and air (Zhangguizhuang Airport, expressways, light rail and Binhai New Area); Dragon : It means that the east of the Little Universe (the east of Tianjin and Hedong District of Tianjin) is the birthplace of dragons. Pulse: It means that the population is prosperous.