Moutai has two logos, the ***uniform use logo and the exclusive use logo.

***The meaning of the same logo: it is an elliptical shape in shape, composed of the four letters GJMT, which means "Kweichow Moutai Group", where G stands for "Guizhou" and J stands for " Group", MT stands for "Maotai". The outer circle of the entire pattern is red, symbolizing unity, pioneering and progress.

The inside of the pattern is a blue wine bottle shape composed of the two letters "MT". The blue color represents Moutai's extensive and profound national liquor culture. The wine bottle shape symbolizes Moutai Group's main business is liquor, and it also means Moutai. Always at the core of the group, all group members are closely united around Moutai. The entire pattern is simple and smooth, and the overall symbol symbolizes that Moutai’s status as the national liquor will never be shaken.

Extended information

The meaning of the exclusive use of the logo: it is round in shape, using red and blue contrast and white to form an abstract eagle shape, symbolizing that the company is like an eagle spreading its wings. Take-off also metaphorically represents the English abbreviation letter "M" of the group company. The eagle symbolizes the grand momentum of the company, showing its strong and profound vitality and distinctive and profound corporate image.

The eight flowing lines on both sides of the logo imply that the factory emblem was launched on the occasion of the 80th anniversary of Moutai winning the Panama International Gold Medal, making the corporate logo have far-reaching historical and commemorative significance. The colors of the logo are red, blue and white, which respectively symbolize the sauce, sweetness and bottom of Moutai.

In addition, red symbolizes the pioneering spirit and passionate enthusiasm of the enterprise, and also implies the unique mellow aroma of Moutai. It is cleverly integrated into the five stars, implying Moutai’s national liquor status and international honor. The abbreviation "Maotai" is injected into the ocean, symbolizing the national liquor Maotai standing in the world.

People's Daily Online-Moutai Group strictly regulates the use and management of logos