Trademark purchase includes the trademark transfer process such as selecting a trademark, signing a trademark transfer agreement, submitting a trademark transfer application, reviewing it with the Trademark Office, issuing a trademark transfer announcement, and issuing a trademark transfer approval certificate. You can consult a professional trademark consultant, such as IT Enterprise Service Network, which specializes in trademark, copyright and intellectual property.

The trademark purchase and transfer process includes trademark transfer processes such as selecting a trademark, signing a trademark transfer agreement, submitting a trademark transfer application, reviewing it with the Trademark Office, issuing a trademark transfer announcement, and issuing a trademark transfer approval certificate.

1. When choosing a trademark during the trademark transfer process, customers can find some trademark trading platforms to choose your favorite trademark according to their product needs, or they can also find professional consultants on the website to help recommend some high-quality trademarks;

2. Sign an agreement. After the buyer and seller negotiate on issues such as trademark price and information, they sign a trademark transfer agreement and a trademark transfer application. Buyers should note that they need to check whether the seller has a similar name. Similar trademarks need to be transferred together;

3. Submit a trademark transfer application. The buyer and seller provide trademark transfer materials. The trademark transfer agent will sort out the application and submit it to the Trademark Office;

4. Trademark Office After receiving the application, it will start to review the transferred trademark information;

5. Generally, the Trademark Office will issue a trademark transfer announcement one month after the review. After the transfer announcement is issued, it will inform others if anyone applies for the trademark transfer. If you have any objections, you can submit valid evidence;

6. Trademark transfer approval certificate. If no one else raises objections 4-5 months after the trademark transfer announcement is released, the Trademark Office will issue a trademark transfer approval certificate. From here the trademark transfer process is complete.

The answer to your question is divided into two points:

1. Currently, you need to have the R trademark to enter Tmall. The current channel for purchasing trademarks is through purchasing from a trademark agency. and purchase directly from the trademark holder. It can be said that it is relatively reliable to find a trademark agency to purchase trademarks. This can also save a lot of manpower and material resources and some unnecessary troubles. Why do you say that? Because if you buy from a reliable company, you don’t need to prepare the materials for trademark transfer yourself or go through too many procedures. You only need to go to the local place to be fair. And in this case, it is more reassuring, and it is better to have a third-party guarantee. If you find someone to buy it, you will have the troubles mentioned above, and you have to prepare some materials yourself. You also need to go to the trademark holder to contact them, and then go to justice. The most important thing is that you don’t have peace of mind without a guarantor. Therefore, it is better to find a reliable trademark agency. Here are some relatively reliable trademark agencies recommended: Hangzhou Wonderful Trademark, Chinese Trademark Supermarket, Chuangming Trademark, etc. These are all relatively reliable ones. Of course, we need to check whether their information is true. Generally, we will check whether it is registered with the Trademark Office and whether the company's information is true and the company's website registration information. So let’s take Hangzhou Wonderful Trademark as an example to check for everyone: Hangzhou Wonderful Trademark Agency Co., Ltd. Trademark Office Registration Query: Hangzhou Wonderful Trademark Agency Co., Ltd. Information Query: Company Website Registration Query:

2. Purchase What issues should be paid attention to with trademarks (1) Whether the trademark has been approved for registration. If the trademark traded has not been registered at all, or has not been renewed in time when it expires, or has been revoked or invalidated in accordance with the law, there is no legal exclusive right to the trademark. In other words, anyone has the opportunity to use the trademark, and it may even be registered by others, thus hindering the rights such as ownership or use rights obtained from the trademark transaction. (2) Whether the party selling the trademark has the right to dispose of the trademark right. After ascertaining the authenticity of the trademark registration, you also need to know whether the person you are dealing with has the right to dispose of the registered trademark, and whether he is the right holder of the registered trademark (registrant or owner), or an agent specifically authorized by the rights holder, or a licensee who permits sublicense. If the trademark is owned by the owner, has it been approved by the owner? You can learn about the transaction trademark by checking the trademark registration certificate, trademark transfer contract, transaction authorization letter, or checking the Trademark Announcement or China Trademark Network. Who is the real right holder and who currently has the right to transfer, license or pledge the trademark. (3) Where is the trademark registered? The validity of trademarks is regional. Trademarks registered in China are only valid in China, and trademarks registered in the United States are only valid in the United States.

If you want to obtain the ownership or use rights of a trademark in China, you must confirm that the trademark has been approved and registered in China. (4) When does trademark registration expire? Trademark registration has a time limit. The validity period under my country’s Trademark Law is 10 years. However, the registration can be renewed upon expiration. The key issue is that if the trademark registration is about to expire, you must ensure that the trademark registrant renews the registration before purchasing the trademark to avoid damaging your business rights. (5) Which goods or services are designated for use by the trademark? The exclusive right of a registered trademark is limited to the goods or services for which the trademark is designated. It is necessary to find out whether the right holder has exceeded the approved scope of use, issued a license or engaged in transfer, because this may cause issues such as trademark infringement. In addition, you must also check whether the products or business scope you need to use are consistent with the goods specified in the other party's trademark registration. Or the service items are consistent. It is also a very important investigation to check the compatibility of the other party's trademark registration with your own business.