What is the standard for the recognition of a famous trademark? The standard for the recognition of a famous trademark is that the trademark has been registered and has been used continuously in accordance with the law for three years. The goods or services referred to by the trademark have a high reputation and are widely known to the public. Leading economic indicators, wide sales area, excellent quality of goods and services and good business reputation. Specifically, it will be measured and defined from the following aspects: 1. The trademark has been registered for three years and has been used in accordance with the law for three consecutive years from the date of registration (high-tech product trademarks and trademarks used by private enterprises have been registered for one year), trademark ownership No dispute; 2. The trademark is widely known to the relevant public in the province and enjoys a high reputation. The advertising in the past three years has a certain continuity and a wide geographical scope, and there is a certain amount of advertising investment in the major media in the province. ; 3. The economic indicators of the goods or services referred to by the trademark in the past three years, including annual sales volume, operating income, net profit, taxation and market share, are in a leading position among the same industry or similar goods or services in the province; 4. The If the sales area of ??the goods referred to by the trademark is mainly within the province, its sales coverage should be at least nine cities and prefectures; if the sales are mainly outside the province, there should be at least five provinces, municipalities, and autonomous regions; Mainly for export, the annual export volume is at least 3 million US dollars, and the trademark has been registered in more than 2 countries or regions; 5. The trademark applicant has a good business reputation, and the enterprise has a trademark management organization and management system. There has been no infringement of the exclusive rights of others' registered trademarks or other serious illegal business activities in the past three years; 6. The goods or services referred to by the trademark are of high quality, high credibility and good market prospects among similar goods or services in the province. Famous trademark product quality requirements: Product quality must reach double excellence, company quality, environment, and safety management must meet international standards and be certified and recognized by national authoritative agencies. From the date a famous trademark is recognized, if others use words that are identical or similar to the famous trademark as part of a business name, and may cause misunderstanding by the public, the industrial and commercial administration authorities will not approve the registration of the business name; if it has already been registered , the registrant of a famous trademark may request the industrial and commercial authorities to cancel the enterprise name within two years from the date he knew or should have known it. Enterprises produce products for external sales, and trademarks are one of the important conditions to guide consumers to purchase. Recognizing famous trademarks is very important to increase the economic benefits of enterprises. Famous trademarks reflect higher commercial value and market reputation. However, the certification standards are very strict. The first thing to ensure is that the product quality must pass the test, and the integrity in business activities must be conducive to market order. The recognition agency for famous trademarks is the provincial industrial and commercial administration department.