Li Lang belongs to men's wear brand in China. 1987 was founded in Jinjiang City, Fujian Province, and was successfully listed in Hong Kong in 2009, becoming the first men's wear enterprise to be successfully listed. At present, Lilang owns two brands: the main brand Lilang and the sub-brand LESS IS MORE. The main brand is mainly aimed at consumers aged 25 to 45. It is very popular in traditional third-and fourth-tier cities and will gradually increase its layout in the first-and second-tier markets. The light business series is aimed at the first-and second-tier cities, mainly at consumers aged 20-30.

In 2002, signing Chen Wei as a brand spokesperson became a classic case and successfully set off a wave of business men's wear trends. Li Lang grasped the pulse of the times and opened the wedding banquet market with star advertisements, which became the suit choice of the majority of married people.

On June/KOOC-0/65438+/KOOC-0/October/KOOC-0/8, 2020, Li Lang officially announced that Han Han appeared as a new brand spokesperson. As a leader of the post-80s generation, Han Han led the new concept composition, blog era, author era, racing driver era and director era. The interpretation of each character has a very strong representative significance of the times, and he can do whatever he wants. Men's wear can only have a way out if it meets the tastes of a new generation of young people and can occupy market share. The road to independence of domestic brands has restarted "new business men's wear, which is good for the future". I am integrated into this world.

Li Lang's hot sale has become a major event in Jinjiang every year. The quality of clothes is guaranteed, cheap and affordable, with high cost performance. There are many people from other provinces who buy groups, which can be said to be conscience enterprises.