1. Brand background: Jumping Fish is a registered brand trademark of Italian Jumping Fish Shoes and Clothing International Group Co., Ltd., which enjoys a high reputation in the world. The brand began to register Chinese trademarks on 1995 and entered the domestic market.

2, high-end positioning: jumping fish shoes are positioned in high-end fashion brands, focusing on design and quality. High-end series is related to the concepts of luxury goods and haute couture, pursuing exquisite and unique design style, high-quality materials and production technology.