Legal analysis: There are many benefits of trademark domain name, and I will simply list a few: First, the enterprise trademark is the symbol of the enterprise and represents the image of the enterprise. Registering TM trademark domain name can highlight corporate image and protect corporate reputation brand from infringement; Second, domain name, as a network house number, is an important network resource for enterprises. TM domain name is interpreted as a trademark, which can better reflect the network brand. Registering the TM international trademark domain name of your own enterprise is equivalent to protecting the brand of the enterprise; Third, TM domain name trademark is also a kind of value commodity. As a network symbol, it is closely related to the enterprise's network marketing. With the continuous development of enterprises, TM domain names will appreciate and become the assets of enterprises, and authoritative online brands can gain the trust of customers and win a broader market. Fourthly, TM is obviously more intuitive and eye-catching than other domain names by simply displaying the enterprise's trademark to users on the Internet.

Legal basis: "Measures for the Administration of Internet Information Services" Article 4 The State implements a licensing system for commercial Internet information services; The filing system shall be implemented for non-operating Internet information services. Those who have not obtained permission or fulfilled the filing procedures shall not engage in Internet information services.