Brands and trademarks are like twin brothers, inseparable. However, due to the different customs, social and cultural backgrounds of various countries, in terms of trademark design, when choosing the words, graphics and colors of the trademark, you should avoid using things that are banned in the country of sale or taboo among consumers, otherwise it will cause a big disturbance.

For example, the flag of Sweden is blue, and the country prohibits blue as a trademark. If blue is used as a trademark, it will be considered disrespectful to their country, and it will naturally be difficult to be approved for registration. As for other countries, you also need to know that there are different taboos:

Arab countries taboo the use of yellow;

The French believe that spades are a symbol of the dead, and trademarks using this graphic will Cannot be approved for registration;

Italy regards chrysanthemum as its national flower, and the Japanese regard chrysanthemum as a symbol of the royal family. They do not accept the use of chrysanthemum words and graphics as registered trademarks; while Latin American countries regard chrysanthemum as a symbol of royalty. It is not allowed to use the chrysanthemum image as a trademark;

Australia prohibits the use of rabbit images as trademarks;

India and Arab countries prohibit the use of pig images as trademarks;

The United Kingdom and Commonwealth countries have banned images of elephants as trademarks. Local residents believe that elephants are large and useless. For fear that consumers will not welcome them, agents in these countries dare not purchase batteries with "elephant" graphics;

Roses are regarded as commemorative items in India and some European countries and cannot be used as gifts. Trademark;

Arab countries and countries and regions that believe in Islam are not allowed to import goods with a hexagonal pattern similar to the Israeli flag as a trademark. The snowflake pattern is a hexagon and cannot be used as a trademark;

The triangle is an internationally used warning sign. The Czechs use the red triangle as a poisonous sign; while in Turkey, the green triangle means "free sample".