The fan economy of WeChat official account has achieved precise marketing. As an important platform for content marketing, WeChat public platform can push text, voice, video, pictures and multi-graphic messages to followers, and the pushed content can be important announcements, interesting interactions or product marketing.
Development history
2065438+On June 27th, 2008, WeChat officially announced the online reprinting function of WeChat public platform, and articles can be reprinted directly without manual confirmation.
On 20 1 8110, the wechat public platform announced that from now on, the registration of official wechat accounts will be adjusted: the maximum number of official wechat accounts registered by individual subjects will be adjusted from two to1; The upper limit of the number of registered enterprises of WeChat official account has been adjusted from 5 to 2.
20 18 12.29, the operation function of wechat public platform was upgraded again, and the upper limit of typos in published articles was increased from 5 to 10. Addition, deletion and exchange are supported at the same time, but the title and abstract cannot be modified, and there is still only one modification opportunity. ?