If you want to say which brand in the automobile industry will get the best name, I believe that if the Great Wall ranks second, no one will dare to rank first. There are Euler black cats, white cats and good cats, including First Love, Red Rabbit, God Beast, Big Dog and Cool Dog, as well as Wei Macchiato, Latte, Mocha, Euler Ballet Cat, Lightning Cat, etc. Don't forget the guns of pickup truck series, mountain and sea guns, etc. Use one word to describe the current model name of the Great Wall, that is, flying yourself.
In fact, the names of these cars listed now are just the tip of the iceberg. What's even more outrageous is that when Great Wall Motor registered its trademark, it also registered many names that were more brain-opening, such as the Second Artillery, the Third Artillery, the Fourth Artillery, the Thunderbolt Artillery, the Lightning Artillery, the Earth Bomb, the Silver Bomb, the Firebomb, the Cat Bomb, the Dog Bomb, the thunderball Bomb and the Colorful Bomb. Haval also has single dog, puppies, hunting dogs, nursing dogs, walking dogs, thunderdogs and super dogs. Euler also has a lot of fat cats, cute cats, inspirational cats, naughty cats, lucky cats, modern cats, lucky cats and quantum cats.
However, among these series, it is estimated that the dog series is the most popular at present, especially the big dogs. If the black cats and white cats don't stop production, it should be these two. Recently, Haval launched the second generation of big dogs, with a price of 13.58-17.58 million (including the new energy version).
The starting price is 15,9 yuan more expensive than that of a generation of big dogs, so many people say that it is not worth it, so it is better to buy a generation of big dogs. There are still many people who say that they can't understand the marketing idea of the Great Wall. The big dog is selling just right now, and the second generation has been launched. Is the second generation a substitute or a supplement? So what are the highlights of Haval's second-generation big dog in this program today? What is the relationship with the first generation? How to choose competing products with the same level and your own brothers?
what are the highlights of the Harvard second generation big dog?
The positioning of the second generation of Haval big dogs has improved by one level compared with the first generation. The first generation is compact and the second generation is medium-sized. Therefore, in terms of body size, the second generation is also a circle larger than the first generation. The length, width and height of the second generation of big dogs are 475/198/178 mm, and the wheelbase is 281 mm, which is 85 mm longer than that of the first generation, 72 mm longer, 18 mm wider and the height remains unchanged.
It can be seen from the appearance that the second generation of big dogs still adopt the family-style design of "Dog Series", especially the two iconic round headlights on the front of the car do have some characteristics. The interior of the headlight consists of 92 LEDs, and the shell adopts thick wall technology, so the light scattering effect will be better. The middle net of the new car adopts the structure of lattice air intake grille, coupled with two round headlights and a thick bumper, which really looks like a fierce dog from a distance.
On the side of the car, the second generation of big dogs has also changed a lot compared with the first generation. For example, there are wheel eyebrows and warps on the side of the first generation, but they are not obvious, not as wide as the second generation, making a big wheel arch feeling, and the plastic wheel eyebrows are decorated with rivets, so the muscles of the second generation of big dogs are more developed than those of the first generation.
In the rear part, there is neither a penetrating taillight for a big dog nor a small schoolbag for a cool dog. Instead, a taillight echoing the front of the car is made, which looks a bit like an old machine gun and is interesting.
So the design of the second generation big dog is more like the neutral version of big dog+cool dog. If you describe the difference between the first generation and the second generation of big dogs, that generation is more like golden retriever or Labrador, and looks more docile and friendly; The second generation, like Demu or Du Binquan, looks fierce.
In the interior, the second generation big dog has adopted a brand-new design, with a 12.3-inch LCD instrument and a 14.6-inch central control panel, especially the central control panel, which is the largest in the dog series at present. The car is equipped with the latest generation of coffee intelligent cockpit system, with a wake-up speed of only 25ms, which supports one word and ten meanings. When you wake up, you can use it, that is, you can understand it when you speak. The menu options displayed on the car screen can be controlled by voice, and you can say it when you are visible. The new car has a 9-inch W-HUD.
The second generation of big dogs used the same electronic gear handle as the cool dog, and its shape was very strange, much like the joystick of an airplane. The new car has two choices in seat color matching: pure black and double color matching, and the front seat supports seat heating and ventilation functions, while the rear seat backrest supports two-speed adjustment of 27 degrees and 31 degrees.
Haval's second-generation big dog has 35 storage spaces in the car, and a elastic rope is prepared at the place where the water cup is placed on the door panel to prevent the water cup from falling out on the bumpy road.
at the same time, the new car is also equipped with a detachable camping mosquito repellent lamp on the side of the passenger console, which has multiple light-emitting modes of lighting, mosquito repellent and warning, and its own magnetic attraction design can be easily adsorbed on the body surface.
at present, the second generation big dog has three powertrains. They are 1.5T+7-speed wet dual-clutch gearboxes with a maximum horsepower of 184 horsepower and a maximum torque of 275 Nm, which are exactly the same as the 1.5T cool dog of the first generation. The 2.T version is somewhat different, with a maximum horsepower of 238 horses and a maximum torque of 385 Nm, which is 27 horsepower and 6 Nm more than the 2.T version of the first generation big dog and H6.
and it is matched with a brand-new 9-speed wet dual-clutch gearbox. The first generation and H6 use the same 7-speed wet dual-clutch as the 1.5T version. So I guess this brand-new gearbox should have better performance in fuel consumption, and the fuel consumption should be lower when driving at high speed.
in addition to two gasoline versions, the second-generation big dog also has a plug-in hybrid version of PHEV with green license. The power system is the same as the H6 hybrid, consisting of 1.5T engine+front single motor +2-speed DHT. The maximum power of the system is 24kW and the maximum torque is 53Nm. At the same time, the new car is equipped with a 19.94-degree ternary lithium battery from Honeycomb Energy or Guoxuan Hi-Tech. NEDC has a pure battery life of 15 kilometers, and the fuel consumption under WLTC conditions is 5.92 liters/1 kilometers. The entry-level battery pack is slightly smaller, and NEDC has a pure battery life of 5 kilometers.
generally speaking, the second generation big dog is actually more like a new car than the big dog. On the basis of continuing the design language of a generation of big dogs, the car body is enlarged, the competition is misplaced, and the plug-in hybrid version is added.
what is the relationship between the second generation big dog and the first generation big dog and cool dog?
at present, the fuel version of the second-generation big dog costs 13.58-156,8 yuan, including four versions, one version of 1.5T, two versions of 2.T predecessor, and a 2.T four-wheel drive version. Therefore, it can be seen that the manufacturer also hopes that the main sales configuration of the second-generation big dog is 2.T two-wheel drive version and 137,8 tidal field PLUS of 146,8 tidal field. However, the configuration of the low-end version of 2.T is a bit low, and there is no auxiliary driving, side warning for reversing, automatic parking, remote parking and other configurations are not available, and there is no electric tailgate.
But generally speaking, there are some differences between the second-generation big dogs and the first-generation big dogs, because the first-generation big dogs' main sales configuration is a 1.5T two-wheel drive border herding version of 135,9, and now the discount is around 15,-2,, and the landing is basically more than 13,, so there is still a gap of more than 2, compared with the second-generation big dogs' main sales of 2.T.
Therefore, the second generation of big dogs will not completely replace the first generation of big dogs in a short time, and even they will continue to be sold in a few years. This is not like Haval H6 and M6. Although H6 sells so well, M6 has not stopped production. Therefore, the later generation of big dogs mainly sells 1.5T, and the second generation of big dogs mainly sells 2.T+ brand-new 9DCT power.
and the second-generation big dog has also lowered the banner of new energy sources for the dog series. If you want to buy a dog series that is free of purchase tax and can run on pure electricity, you should choose the PHEV version of the second-generation big dog with a price of 16.28-175,8 yuan (of course, the H6 also has a PHEV version, and the key to choosing between the two depends on the budget and face value). The cool dog is only a sports version of the dog series, and it will not affect the sales of the first and second generation big dogs.
In fact, the second generation of big dogs first introduced H-DOG as a new energy source, but it just didn't have a Chinese name. Nowadays, the second-generation big dog is named because its fame and sales are now the second in Harvard products. Therefore, naming the second-generation big dog not only makes the new car famous, but also makes the product grade of the dog series higher. After all, the second-generation big dog is a medium-sized SUV or the first new energy product in the dog series, which also enriches the dog series products. Of course, in Haval's SUV sales ranking, it is estimated that it is the second place for a long time, so it is not an exaggeration to call it two dog.
how should I choose with my brother when competing with my peers?
in fact, looking at the SUV with the price of 1,-15,, it seems that there are not many SUV products that are biased towards hard-core off-road modeling like Big Dog, both in terms of appearance design and four-wheel drive capability. Because the four-wheel drive versions of the first generation of big dogs and the second generation of big dogs are equipped with rear axle differential locks as standard, a four-wheel drive SUV with differential locks can be called an off-road vehicle. Otherwise, isn't it a car with better passability and higher chassis? Because the ability to get out of trouble is not much better than the four-wheel drive version of the car.
Therefore, Haval's dog series has no direct competitors in the market. It must be said that there are, and it is estimated that there are only their own brothers, such as the mobile phone Haval H6. In the last six months, H6 has sold 13,7 sets, while the big dog has only 44,7 sets, living in the shadow of H6 properly. Therefore, the big dog is also H6' s big dog after all. Only when H6 has finished eating, can the rest get the big dog. Therefore, people who buy big dogs definitely prefer the shape of big dogs, and the budget is sufficient.
In fact, the competing products of the second generation big dogs are all their own brothers, so how to choose these own brothers is also very easy. The guide price of the first generation big dog four-wheel drive version is 15.59-16.79 million, and the rear axle differential lock is standard. In terms of passability, the ability of the first generation and the second generation is similar. However, the first generation has more central differential locking function and crawling mode than the second generation, so it is really better than the limit ability to get out of trouble, and the first generation may be slightly better than the second generation.
However, in terms of configuration, the first generation of big dogs is definitely much worse. For example, the 155,9-generation big dog four-wheel drive Chinese Garden Dog Edition and the 156,8-generation big dog four-wheel drive tidal field PLUS Edition have only a difference of 9 yuan, but the second generation has 19-inch wheels, parallel assistance, door opening warning, rear collision warning, larger LCD instrument and central control panel, co-pilot electric seat, seat ventilation and seat ventilation.
Therefore, the configuration of the second generation big dogs with the same price is higher and the price is more reasonable. Of course, the second generation of big dogs has just been listed, and the preferential margin is definitely not as good as that of the first generation of big dogs, so looking at the transaction price, it is still more cost-effective for the first generation of big dogs. In terms of power, the second-generation big dog 2.T engine has more horsepower and higher torque, matching with a 9-speed wet dual-clutch gearbox, and the first-generation big dog has a 7-speed dual-clutch. Theoretically, the second-generation big dog will consume more fuel.
so if the budget is limited, it is enough to buy a 1.5T generation of big dogs, and now the discount is also very powerful. If you want to buy 2.T, choose the second generation big dog. As for the PHEV version, some people on the Internet spoke out that there is no four-wheel drive version, all of which are front-drivers.
Indeed, the Great Wall just held a "Dry Goods Conference" not long ago, and released the future strategy that "all new energy vehicles are four-wheel drive", so it is obvious that today's second-generation big dogs must be products laid out before the strategic planning. As we all know, the big dog is actually the brother model of H6. Shortly before the H6 PHEV went on the market, the news that the PHEV version of the big dog will go on the market was endless.
actually, I think that customers who buy big dogs are more partial to the party. The design of the Great Wall H6 is still a bit old and heavy, and some of them are young.
This article comes from Bai Chequan, the author of Yi Chehao, and the copyright belongs to the author. Please contact the author if you reprint it in any form. The content only represents the author's point of view and has nothing to do with car change.