I have to admire the ability of fakes to update and upgrade. The anti-blue light eye cream blog shared by Mengzhu two months ago seems to be no longer applicable today, because a new version of fakes has appeared! This eye cream has always been very popular, but the situation on the market is indeed quite complicated. Below I will compile a set of comparison pictures of the new version of fake products to share with you.

1. How to identify the box?

1. The front of the carton: pay attention to the text font and printing quality

As shown above, take a look at the font on the front of the box Compared with the printing quality, the fonts on the real box above are thinner, while the text on the fake box below is thicker. Also, pay attention to the difference in printing plate quality. Take a look at the texture of the ink. The fake ones will still feel a bit rough. After all, genuine products cost real money. Note that the cost of fake products cannot be imitated to be exactly the same as the genuine products.

2. Estee Lauder hot stamping logo: varying degrees of sophistication

As mentioned before, due to cost and craftsmanship, fake packaging can never reach the level of authenticity, such as the upper edge of this box The hot stamping logo: The real logo is much more refined overall. You can see that the background of the hot stamping paper is relatively small, with many small horizontal and vertical grids. The fake ones are rough, with larger particles of embossing replacing these small grids; there is also the color of the paper, the genuine logo is more gold-colored, while the fake ones are almost copper-colored, not as bright as the genuine ones. The hot stamping logo is easy to identify under the light. The textures and colors of the hot stamping paper produced by different manufacturers are different and can only be similar. In addition, please note that the overall shape of the logo is also different. The real pattern has a more elegant feel, while the fake one looks clumsy. Full. Of course, it is difficult to see the problems in these details without comparison, unless you are a friend who is particularly familiar with Estee Lauder.

3. The batch number on the bottom of the box: different clarity and regularity

The above photo shows the different points on the bottom of the carton. Pay attention to the batch number imprinting level at the red circle mark. It is authentic. The batch number text on the fake one looks very neat and beautiful, but the fake one is quite different and blurry. Note that this batch number was stamped twice before leaving the factory, because the paper quality of the real and fake boxes is different. There is a huge difference in the quality of the cartons. If the paper is really tight, the printed text will be different. It's very neat, but in order to save costs, the fake box's paper material is completely inferior to the real thing, and the imprinting process is not good either, so the final batch number text looks blurry and random.

4. Fluorescence reflection test of the hot stamping logo

As shown in the picture above, we conduct a fluorescence test on the hot stamping logo of the packaging box. Use a UV flashlight to illuminate the logo and pay attention to the reflection. The same: the fluorescence reaction of the real label is more obvious, and the Estee Lauder logo pattern is clearly reflected; the fake one also has a little reflection, but the gap is obvious compared with the genuine one. This is because the materials used are different, so the difference in fluorescence response is only It's obviously different. 2. Comparison and identification of the details of the inner bottle

This new version of the fake bottle is a good imitation of the color and text on the bottle, with a similarity of more than 95%. There is not much difference between it and the authentic one. It is cute. The pig is not shown in the picture. Let’s focus on a few details of the lid and the bottom of the bottle:

1. The edge treatment of the lid: the fake one is rough and has burrs

As shown in the picture above, take the The most important thing is the details at the edge of the lid. You can intuitively find that there are small steps on the edge of the real lid. In comparison, the fake lid has no steps, only a dividing line in the middle. Obviously the lid mold is different, so there must be different details. . Moreover, you can see that the details of the fake cover are indeed rough and have burrs. This kind of problem will not occur in the brand packaging of big manufacturers!

2. Bottle cap base pad: different materials

The photo above is the inner pad of the cap. The visual and tactile feel are different. The bottom pad material is really good! When you feel it with your hands, you will find that it has a leather-like feel. Of course it is not real leather, but this material has definitely cost a lot of money. It is worthy of the price of anti-blue light eye cream! Of course, fake bottom pads will not work like this. Common materials do not have this kind of feel. The difference is obvious. Just looking at the color, it is more milky yellow than the original one.

The material of the fake inner cover is still not good. The color of the real plastic cover is the same as the bottle cap, which makes it feel whiter; the fake one looks dark gray.

In addition, pay attention to the exquisiteness of the text "ESTEELAUDER". The text on the genuine product above is very three-dimensional, clear and neat. The text on the fake cover is blurred, the strokes are inconsistent, and it is deformed and distorted. The effect is much worse in comparison. The difference in craftsmanship and materials makes Fake goods are bound to show their flaws.

4. Bottom of the bottle: There are problems with the structure, text and overall texture of the fake ones

First, the overall texture. The bottom groove of the authentic bottle is smooth, the shape is smooth, and the details are smooth. tidy. The bottom of the fake bottle looks rough at first glance, with raised edges, and the surface is not smooth. The feel is different, and the difference with the genuine bottle is very obvious when viewed together. The processing of glass bottles requires molds. Friends who know the art will know that it is very difficult and costly to imitate an identical model, so the fake one will never be consistent with the genuine Baihui Bai. Second, pay attention to the fact that the text has different patterns. The color of the text is different, especially the eye pattern. The third is to pay attention to the number. The real bottle bottom number is laser engraved, while the fake one is printed with ink. The two processes are completely different.

3. Comparison of genuine and fake manuals

Finally, we compared the manuals. The difference in paper quality is more obvious. The above pictures have made the differences very intuitive. The real manual is folded neatly and tightly, while the fake one is fluffy and uneven. In fact, Handsome Cute Pig discovered that the instructions for most fake cosmetics are so random. The instructions for many brands are printed and cut by machines and then folded, so they are more regular and uniform. Of course, the fakes will only find people to fold them by hand. So the final effect is that the situation is different from one box to another, and the folding is generally more random. And another point is that the quality of the paper used in the manual is not good. The paper is thick, so when folded it will be a thicker pile.