A theme park is a playground that integrates entertainment, leisure, reception and other functions. It is an important part of the cultural tourism industry. Compared with other commercial industries, the lighting design of theme parks pays more attention to the atmosphere. , experience and business guidance. If a theme park can effectively enhance the theme atmosphere and improve or enhance the visual experience of tourists, it can drive at least a 20%-30% revenue increase in the park. So, how to do a good job in theme park lighting design and drive rapid growth of the park’s nighttime economy?
First, divide the lighting areas and clarify the lighting principles of each area. For example, the lighting design at the entrance of the park should meet the functional needs of guidance and signage, and use high-brightness, low-contrast lights to highlight the theme buildings; the lighting in the amusement area should highlight the amusement atmosphere, in addition to satisfying the excitement of the amusement. , fun and other experiences, we should also pay attention to the segmented lighting control of amusement facilities.
Second, determine the lighting indicators of each area. The lighting design of a theme park with amusement facilities as its main business project should be centered on the facilities, with the sensory experience of tourists as the starting point, and set different lighting goals around the different themes of each venue. The lighting goals of the theme park Mainly include:
3. Adhering to differentiated advantages is the core competitiveness. Theme park lighting design should not be limited to form, but should be good at inner expression. The lighting design needs to be integrated into the characteristics of the park, making the overall lighting cheerful and connotative, enhancing comfort, creating a unique perspective of artistry and particularity, and enhancing The quality of the theme park night environment and the fun of the park at night.
Fourth, strictly prevent light pollution caused by excessive lighting. Theme park lighting design creates a night view around the established theme, highlights the cultural theme, strengthens the cultural connotation, and on the basis of satisfying functional lighting, avoids glare and light pollution, and avoids the discomfort caused by colored light to tourists.
Zhejiang Yige Intelligent Equipment Co., Ltd. (Yige Lighting) is a professional lighting engineering company with complete engineering design and construction qualifications. It provides one-stop services for urban lighting projects and cultural tourism lighting design and construction, and is professional Design and process management. Create a unique, interactive and comfortable theme park nighttime environment to promote the growth and upgrade of experiential consumption in theme parks.
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