Compared with two-dimensional plane trademarks, three-dimensional trademarks have wider space for change, more diverse forms of expression, richer content, more differences and distinctiveness due to the addition of one-dimensional elements. Especially today, people's daily office and daily life consumption are more and more dependent on the network, and the three-dimensional trademark has unlimited development potential because of its characteristics suitable for presentation on the network.
For three-dimensional trademarks, China's Trademark Law, relevant regulations and judicial interpretations have made some special requirements. For example, if you apply for registration of a trademark with a three-dimensional mark, the shape that is only produced by the nature of the commodity itself, the shape of the commodity that is needed to obtain a technical effect, or the shape that makes the commodity have substantial value may not be registered. These special requirements bring special challenges to the selection and establishment of three-dimensional trademarks. In practice, some three-dimensional trademark applicants and users failed to master the rules because of their poor understanding of the particularity of three-dimensional trademarks, which led to frustration in trademark registration application or use, and their lessons are worth learning.
So, is your trademark ready? If you are not ready, come to Bajie Intellectual Property Trademark Transfer Internet Cafe, and we will serve you wholeheartedly. Welcome to visit and inquire about trademark issues.