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What exactly is trademark pledge?

A recent piece of news shocked my circle of friends as an intellectual property agent. A Jiangsu company used six trademarks in its name as collateral to obtain a loan of 120 million yuan. According to the registration fee of our trademark company, which is 1,500 yuan per trademark, the cost of six trademarks is less than 10,000 yuan. How can the value rise to 120 million yuan in just four years? However, this is not the focus of our discussion today. Today, the editor will explain to you in detail what trademark pledge is.

Trademarks are intangible assets of enterprises, and trademark rights pledge loans are a means of corporate financing. At present, many provinces, cities and regions in China encourage enterprises to use the intangible assets accumulated over the years to carry out financing cooperation. Major commercial banks have also issued pledge loans to some enterprises with high credibility, which are mainly reflected in the provincial famous trademarks and Chinese famous trademarks. Most of the companies.

Trademark rights pledge loan is an innovative form of loan in recent years. It mainly refers to enterprises with brand influence that obtain credit by pledging trademark rights and repay the principal and interest of the loan according to the agreed interest rate and period. One way. In principle, you can apply to a bank for a short-term current loan within one year of no more than 50% of the value of the trademark right, and even a medium- and long-term loan shall not exceed 3 years. However, in the opinion of the editor, the specific value of a trademark is a matter of opinion. Generally, appraisal companies will make a rough valuation.