An analysis of the reasons why the application still failed after supplementing the brand information is as follows:

1. The trademark registration application scope corresponding to the registration number provided by the merchant does not include the product categories applied for by the merchant itself. , there is no way to apply for the brand in this product category. You need to reconfirm the brand category based on the application scope of your own products to ensure that the category applied for by the brand includes the application scope of the trademark.

2. The registration number submitted by the merchant is displayed on the trademark website as a graphic trademark/traditional Chinese characters/including pinyin/trademark text name, and the LOGO name is inconsistent/the trademark name does not match the brand name you submitted. Often the brand name you fill in is wrong. When applying for a domestic brand, please identify the causes of common brand name errors and resubmit after modification.

3. The registration number submitted by the merchant may be displayed on the Trademark Network in the following statuses: "Trademark is invalid", "Trademark rejection is under review", "Trademark application is pending acceptance", "Registration number cannot be found on the Trademark Network" Result" status. Because entering a trademark brand on Tmall is determined based on the trademark status displayed on the trademark website, the trademark application requirements for each status are different. Please apply to the platform according to the relevant requirements of your own trademark status.

4. The registration number submitted by the merchant is not clear enough and cannot identify the brand name/incomplete information. This situation also requires re-application.

The points listed above are the common reasons why the application still fails to pass after adding the brand information when entering the Tmall online store.