1. Easy for consumers to identify

Animals have always had a good impression, which can make consumers associate with small animals, and animals have unique characteristics and will not The so-called "shirt-colliding" phenomenon occurs. When consumers see an animal of a certain brand, they will naturally think of the brand name.

2. There is a *** sound

Small animals can make people have warm and lovely inner feelings. Corporate brands using animal images as trademarks can make consumers psychologically good impression, thereby promoting the brand image.

3. The meaning is excellent

It is convenient for the subsequent brand image promotion of the company and the use of mascots becomes relevant.