The clear and pure dragon well stretches out its tongue, and the green snails spit out spring buds. "Tea Sage Lu Yu is well known to all. Lu Yu is China's tea sage and has loved tea all his life. He h
The clear and pure dragon well stretches out its tongue, and the green snails spit out spring buds. "Tea Sage Lu Yu is well known to all. Lu Yu is China's tea sage and has loved tea all his life. He has written three volumes of the "Tea Classic", which is the world's earliest monograph on tea. The ""Lu Yu Chuan Jing"" hanging in the tea shop was obtained by Ziyi The true biography of the tea sage, the quality of tea is unparalleled in the world, and it is also in line with the mentality of scholar-bureaucrats who love tea, and has won their cultural recognition. "Taibai Legacy" is the most common industry advertising term. Li Bai is a poet. Li Bai is also a wine fairy. He loves wine all his life and drinks it every day. ""Li Bai's Hundred Poems on Wine" has long been a familiar saying. The hotel uses the reputation of the Poetry Fairy and the Wine Fairy to replace the fine wine in the store with ""Taibai Legacy"". It is both elegant and subtle, and can attract the attention of those literati. Other shoe stores such as "寯 bridge entering the heel" are named after the story of Zhang Liangnalu, and the sauce shop "" Harmonizing Ding Nai" is named after Zhou Gong. The stories are terminology, and so on. This is an exploration of ancient businessmen's emphasis on product promotion, combining commodities with culture. 5. Comprehensive review of the advertising industry in the Sui and Tang Dynasties. The prosperity of the advertising industry and the prosperity of business are. Inseparable, only in the Sui and Tang Dynasties, when the country was stable, the economy was prosperous, and commerce was greatly developed, would the consumption level of the people be improved and the development of commerce be promoted. When commerce develops to a certain stage, in order to expand the scale of commerce. , there will inevitably be a phenomenon of relying on information dissemination to promote products and services. Advertising on the street is a kind of folk culture. Its development path in feudal society was affected by politics, economy, culture and other aspects, and was full of twists and turns. . However, it opened a magical door for the development of the commodity economy, leading the ancient brand awareness and competition awareness, and at the same time cleverly integrated Chinese traditional culture into it, and even integrated the Confucian spirit of "" benevolence" and " "Letter" is also included, which is a pioneering work in the history of the development of China's commodity economy and culture, and is worthy of reference by today's advertisers.