Violated.
Prohibited words in the new advertising law:
1. Extreme terms: national, world-class, superlative, best, largest, first, only, first, first choice, most Good, biggest, precise, top, highest, lowest, most, most, cheapest, latest, most advanced, greatest, latest technology, most advanced science, national-level product, filling domestic gaps, absolute, exclusive, first, The latest, the most advanced, the first brand, the gold medal, the famous brand, the excellent, the first, the top, the exclusive, the first sales in the whole network, the world's first release, the first in the country, the whole network's first release, the world's leading, top craftsmanship, the latest science, the latest technology , the most advanced processing technology, the most fashionable, the best, the top, the top, the ultimate, the most popular, the ace, the sales champion, the first (NO.1\Top1), the ultimate, forever, the ace, the leader, the leading brand, unique , exclusive, unique, unprecedented, unprecedented, omnipotent, etc.
2. Extreme terms include but are not limited to product list pages, product titles, subtitles, main images and detail pages, product packaging, etc.
Advertisements shall not have the following circumstances:
(1) Use or disguised use of the national flag, national anthem, national emblem, military flag, military anthem, and military emblem of the People's Republic of China;
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(2) Use or disguised use of the name or image of a state agency or state agency staff;
(3) Use of “national level”, “highest level”, “best”, etc. Terms;
(4) harming the dignity or interests of the country and leaking state secrets;
(5) hindering social stability and harming the interests of the public;
(6) Endangering personal and property safety, leaking personal privacy;
(7) Obstructing public order or violating good social customs;
(8) Containing obscenity , pornography, gambling, superstition, terror, and violent content;
(9) Content containing ethnic, racial, religious, and gender discrimination;
(10) Harming the environment and natural resources Or cultural heritage protection;
(11) Other situations prohibited by laws and administrative regulations.
Article 10: Advertising shall not harm the physical and mental health of minors and persons with disabilities.
Article 11: If the matters involved in the advertising content require administrative licensing, they shall be consistent with the content of the license.
The citations used in advertisements such as data, statistics, survey results, abstracts, quotations, etc. must be true and accurate, and the source must be indicated. If the cited content has an applicable scope and validity period, it should be clearly stated.
Article 12: If the advertisement involves patented products or patented methods, the patent number and patent type shall be indicated.
Those who have not obtained patent rights are not allowed to falsely claim to have obtained patent rights in advertisements.
It is prohibited to use patent applications that have not been granted patent rights and patents that have been terminated, revoked, or invalidated for advertising.