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What are the forms and advantages of trademark certification?

There are many key points surrounding trademarks. Trademark registration, trademark licensing, trademark transfer, etc. are all important forms of trademark transformation. But in fact, not only are these important forms, but there is also another case of corporate protection. The important way to obtain a trademark is trademark certification. We have seen that when shopping, consumers will also look at certified trademarks. Such trademarks will always have higher sales because of their guaranteed quality.

Before we clarify trademark certification, we can first divide it into well-known trademark certification and local trademark certification. This is different from trademark registration. As long as the trademark has a certain influence and popularity, it can participate in the certification. For those unregistered trademarks that have not yet been registered but are used by enterprises and have a certain degree of popularity and influence, they can apply for trademark certification as long as they reach the certification level.

As for whether the trademark certification is qualified or not, for qualified certification, the certification agency will issue a quality certification certificate. After the trademark certification is successful, the enterprise can use the product quality certification mark on the product. However, the application methods for trademark certification are different. The application methods can be changed according to the requirements of the location, the required documents and the type of certification. Although the certification conditions and methods are different, the advantages are the same.

Trademark certification is a determination of reputation and quality. Applying for a trademark not only takes a long time, but also carries high risks. Especially now that companies are applying for trademarks in large numbers, trademark resources are decreasing rapidly. Many trademark rejections are due to trademarks. Approximation problem.

In addition, during the trademark registration process, you must always pay attention to the progress of the trademark application. If you encounter problems such as rejection or objection, on this basis, trademark certification will be more difficult than applying for a trademark. But once the application is successful, it means that the products or quality under the company's trademark have been recognized by consumers, and the benefits will also increase.

Another benefit of trademark certification is that it can get more protection and support than ordinary trademarks. For example, in order to protect their own trademarks, companies will generally register a large number of trademarks and similar trademarks as defensive trademarks. , but if the trademark is certified as a well-known trademark or a local well-known trademark, the scope of legal protection is also expanded and more protection can be obtained.

Those well-known trademarks that we usually see are known to many people, so people trust them and believe that their quality is guaranteed. After buying them once, they will buy them again the second time. Specifically looking for buyers of this type of trademark, so corporate trademark certification is inevitable when necessary.