Brand authorization is also called brand licensing. Generally, it means that the licensor grants the trademark or brand that he owns or represents to the authorized party in the form of a contract. The authorized person usually needs to engage in business activities in accordance with the provisions of the contract, usually producing and selling certain products or providing certain services. And pay corresponding fees to the licensor, that is, royalties. At the same time, the authorizer provides guidance and assistance in personnel training, organizational design, operation and management, etc.

Legal Basis

"Regulations for the Implementation of the Trademark Law of the People's Republic of China" Article 26 If a trademark opposition application falls into the following circumstances, the Trademark Office will not accept it and will notify you in writing The applicant also explains the reasons: (1) Failure to submit within the statutory time limit; (2) The applicant’s subject qualifications and reasons for opposition do not comply with the provisions of Article 33 of the Trademark Law; (3) There are no clear reasons, facts and reasons for opposition. Legal basis; (4) The same opponent files another opposition application for the same trademark based on the same reasons, facts and legal basis.