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What kind of phone is HTC?

Hongda International Electronics Co., Ltd. (HTC)

HTC Corp, (TAIEX: 2498) mainly produces powerful handheld devices and continues to expand the field of innovation to lead Users experience true freedom of movement.

The company was founded in 1997 by Chairman Wang Xuehong, Director and Chairman of Hongda Foundation Zhuo Huotu, and General Manager and CEO Zhou Yongming. Over the years, HTC has worked quietly behind the world's well-known communications manufacturers, allowing the products of these well-known manufacturers to shine and become popular in markets around the world. HTC has unique partnerships with major mobile device brands, including five of Europe's leading telecommunications companies, the four largest in the United States, and many of Asia's fast-growing operators. HTC also brings products to market through industry-leading OEM partners and has developed its own HTC brand since June 2006.

HTC is one of the fastest-growing companies in the mobile device industry and has gained strong recognition from consumers over the past few years. The US "Business Week" even selected HTC as the second best-performing technology company in Asia in 2007, and ranked the company as the third-ranked technology company in the world in 2006.

HTC is an international foundry, and its sales customer base focuses on the world. There are many companies that we already know. Our common ones include:

Domestic DOPOD: generally 6 series and 5 series.

QteK in Hong Kong: The name is very strange, called QteK 7070, 8080, etc., but the number of releases is small.

British O2 Telecommunications: Hong Kong, China has been colonized by the British for 100 years. The British business tentacles are very deep, so O2 is also very good in Hong Kong. You can easily buy the O2 series in Hong Kong. XDA descendants.

Orange, France: Hong Kong Li Ka-shing Investment Holding is the major shareholder. It is said that Orange started the storm of "join my network and give you a mobile phone". There are new policies every quarter, and the price of network (including communications) The continuous decline and the continuous flow of 14-day machines have led other foreign network operators to join the ranks of giving away 14-day machines (called 14 Days Return in English) from 2003 to the present. Where have they been before? What a fourteen-day machine? What is the concept of 2003? Orange was acquired by Li! Orange actually has its own characteristics. The overall image and packaging are very good: all its machine packaging is black, and the packaging box is marked with orange Orange. Their O products are all named SPV, divided into SPV E Series and SPV M Series.

T-Mobile Germany: With Germany as its source, it spans Europe and North America. It has competed with AT&T several times in North America, and the outcome is hard to beat. Its models are marked with MDA and MDAII and so on. This network operator is also very unique. Like O2, Qtek, and DOPOD, they all directly put a logo on HTC's products, package them and sell them. Germans always like to design their own casings and slightly change the shape. , in fact, the board is still the same board, nothing inside has changed.

North American AT & T: The company’s OEM products are relatively few in mainland China, and the SX56 (Dopod 686) is relatively plentiful.

In fact, there are many brands that have strategic cooperation with HTC, but it is said that Orange is HTC’s best partner. When new models are released, Orange’s supply and support are always guaranteed.

Major Events

Mid-2007 - HTC launched the Touch for the first time, which was nicknamed the "Afu Machine" and gained a little popularity for the first time.

End of 2007 - HTC launched another TyTN II mobile phone with a full keyboard design, but it did not cause a big sensation.

Early 2008 - HTC launched the HTC Touch Diamond. Because it could compete with the iPhone that shocked the society in all aspects, its international reputation was greatly improved, and HTC was known to many people for the first time.

End of 2008 - HTC released three mobile phones at once, Touch HD, 3G and Viva. The latter two are advertised as affordable, and the HD has once again created a topic and attracted attention due to its large-screen touch design.

At the end of 2008 - HTC launched the world's first Android mobile phone, HTC Dream[2], also known as G1. It was distributed by T-mobile and was not listed in China, Hong Kong and Taiwan.

Early 2009 - HTC released an upgraded version of Diamond 2, which improved some details and strengthened some human aspects, which once again aroused the topic.

Mid-2009 - HTC released the second Htc Click Htc Hero Android phone HTC Magic[3]. This phone is HTC’s last phone that does not use a 3.5mm headphone jack.

End of 2009 - HTC released its most sensational and controversial mobile phone in history, HTC Hero. For the first time, the phone uses HTC Sense, which is used in conjunction with the Android system, giving consumers an almost perfect user experience. For the first time, it adopts the design of a slightly tilted 15° angle at the bottom of the mobile phone screen, which has aroused controversy among netizens about the extremely extreme shape of this mobile phone. It was HTC’s flagship model before HD2, (MOTO Droid is the flagship model of the Android platform)

Not long after Hero, HTC launched a low-priced but high-end machine HTC Tattoo. That is G4.

The CPU, WIFI, GPS, WCDMA/GSM, etc. of this machine still follow the high configuration of its predecessors, and it adds FM function for the first time, but the Touch Window and LCM use the same low-end materials as HTC 3G, and the price It is less than half as good as Hero, which also shows that the high-end intelligent Htc does not want to be high-minded and is ready to take some civilian routes.

November 2009 - HTC released the latest upgraded version of its flagship model HD, HTC HD2[4], which uses a 1GHz CPU and capacitive touch screen, pushing the hardware configuration of WM mobile phones to a new heights.

The relationship between HTC and Dopod

Whenever PPC or smartphones are mentioned, people always think of Dopod first. Yes, Dopod has had a very profound impact in both the PPC field and the smartphone field, because Dopod has always focused on making smartphones [1].

Friends who pay attention to parallel-imported mobile phones may have noticed that the same Dopod product always has many different models, such as O2 version, T-Mobile version, VODAFONE version, etc. Therefore, many netizens have raised concerns The argument is that Dopod is an OEM for foreign mobile phones and does not produce mobile phones itself.

In fact, in the early days of Dopod's establishment, it was indeed an "OEM" product, sold under the CECT brand, so it was even more misleading that Dopod was an out-and-out OEM product. I have indeed heard in the market that when consumers buy Dopod products, they ask why there is a CECT logo on Dopod mobile phones? Is Dopod produced by CECT? Despite various explanations from sales, users are still uneasy and cannot understand or accept the CECT logo. After all, they have paid a high price to buy Dopod.

So is Dopod an OEM product? Among the Dopod smartphone user group, only a few people really understand mobile phones and understand Dopod mobile phones.

(The Dopod smartphone user group here refers to the Dopod series of mobile phones, including parallel imports customized by foreign operators) In fact, these friends’ understanding is wrong. There is a long story about Dopod mobile phones, but it is important to understand what is going on. Not difficult. I can definitely tell you here that Dopod is an OEM product, but it is its own "brand".

You can take a very simple test and ask your friends four questions. 1. Who produces Dopod mobile phones? 2. What is the relationship between Dopod and HTC? 3. What is the relationship between Dopod and CECT? 4. What is the relationship between the customized mobile phones of foreign operators and Dopod? After four questions, you can basically know that many people know very little about Dopod-based smartphones! Speaking of Dopod, people can’t help but think of some of Dopod’s history. Some people say that Dopod is a Taiwanese brand, while others say that Dopod is a purely domestic brand. Which one is correct?

Dopod International Co., Ltd. was established on July 1, 2002. It was jointly funded by Taiwan's Hongda and VIA Electronics. Initially, Wang Xuehong of Hongda served as chairman. In order to prevent Hongda Electronics from having the dual role of OEM and independent brand, the chairman of the board was later changed to VIA supervisor Ding Xiufeng. Dopod International Co., Ltd. is headquartered in Taiwan, China, and its factory is in Hsinchu, Taiwan. The main business projects of Dopod International Co., Ltd. are product design, marketing, business and customer service of mobile phones and handheld devices (PPC phone, PDA). Its business covers Taiwan, Mainland China, Hong Kong, China and Southeast Asia.

In addition to Dopod International Co., Ltd., there is also Dopod. Dopod Communications Co., Ltd. was founded by Mr. Yang Xingping, a doctor who studied in the United States (also known as the father of Dopod), who returned to China. It is a high-tech company jointly owned by China Electronics Corporation (CECT) and overseas. The company is headquartered in Shanghai and has a production base in Wuhan. . The business scope of Dopod Communications Co., Ltd. is mainly concentrated in the mainland. The licensed Dopod mobile phones we usually refer to are from Dopod Communications Co., Ltd., and the trademark is "dopod", which is pronounced as "Dopod".

In the early days of its establishment, Dopod Communications Co., Ltd. did not have its own mobile phone license in China, so the products sold at that time were all marked with the CECT logo and sold with the help of CECT's license. Therefore, many people at that time mistakenly believed that Dopod was a subsidiary of CECT. A brand, in fact Dopod and CECT are just a cooperative relationship. Subsequently, Dopod obtained a domestic mobile phone license and officially sold Dopod's own brand of smart phone products. In fact, everyone has discovered that there are almost no Dopod mobile phone counters in major mobile phone stores, and it is rare to see Dopod mobile phones in the stores. In fact, this has a great relationship with Dopod's sales strategy.

Why can’t I buy Dopod mobile phones on the market? This will be explained in more detail later. As mentioned above, there are two Dopod companies, one is "Dopod International Co., Ltd." and the other is "Dopod Communications Co., Ltd." Dopod International Co., Ltd. is headquartered in Taiwan and its factory is in Hsinchu, Taiwan; while Dopod Communications Co., Ltd. is headquartered in Shanghai and its factory is in Wuhan. A brief explanation, "Dopod International Co., Ltd." is responsible for the business in the Asia-Pacific region, and "Dopod Communications Co., Ltd." is responsible for the business in mainland China. The former has been acquired by Taiwan's HTC. The Dopod company mentioned now mostly refers to Dopod Communications Co., Ltd. It should be noted that Dopod is not a subsidiary or its own brand of HTC. HTC is an ODM (Original Design Manufacturer, original design manufacturer, designs its own products and OEMs for other brands) manufacturers in Taiwan. HTC appears as an OEM for Dopod mobile phones and even opens some Dopod products. When working on the prototype, you can clearly see the HTC logo on the screen. Dopod has also claimed to be an integrator since its early days - the operating system is from Microsoft, the core processing chips are from Intel, the design and processing relies on Taiwan's HTC, and the production license comes from CECT (China Electronics Group).

HTC mainly focuses on OEM, making customized mobile phones for major European and American operators, and does not sell its own products to the outside world. HTC owns two companies, Dopod and Dopod International. In order to enable its two "Dopod" companies to survive in the fierce competition, HTC has also taken some strong protective measures for them. Dopod's factory in Wuhan mainly assembles parts. The main components of the machine are mainly purchased from the supplier. The supplier here is naturally HTC. In fact, from design to production, most of the parts are purchased from HTC. Responsible. At the same time, this also explains why we often mention HTC in some reviews. In fact, HTC XXX is the original model. Because it is customized for different operators, the model names of the machines that eventually reach the operators are all different.

To give a simple example, what we usually call Dopod D900, HTC’s original model is Universal, while O2’s customized model is XDA Exec, and T-Mobile’s customized model is MDA IV, Orange version. The one is the SPV M5000. Although the final names are different, they are actually the same thing. In addition, on the same basis, HTC will also make small adjustments according to the requirements of operators, such as configuration adjustments and appearance design adjustments. A typical example is Dopod 838. The VODAFONE version has a square casing, while the T-Mbolie version has a somewhat streamlined shape. In the eyes of many people, Dopod's PPC smartphones are very good. In fact, it is not Dopod that is good, but its owner HTC. In fact, there are not many manufacturers of PPCs and PDAs in the world. 70% of the world's smart phones (including PPCs and Smartphones) using Windows Mobile systems come from Taiwan, mainly HTC and MiTAC. They both It has been OEM since the iPAQ era and has mastered some technologies.

HTC obtained Microsoft Windows CE authorization at the beginning of its establishment. Later, it exhibited the world's first WIN CE handheld computer at the CES exhibition in the United States, thus obtaining Microsoft's authorization. Highly recognized, the cooperative relationship between them has been further strengthened. Now HTC is the main customer of Windows Mobile, monopolizing 80% of the market share of Windows Mobile phones. As mentioned earlier, HTC is an ODM (Original Design Manufacturer, original design manufacturer, designs its own products, and OEMs for other brands) manufacturers. It specializes in producing OEM smartphones for European operators. We often see Some of them include France's Orange, Britain's O2, Germany's T-Mobile, etc., but in fact HTC's customers are far more than the ones mentioned above.

HTC is the world’s largest PPC foundry. Since HTC supplies too many OEM manufacturers or operators, it is inconvenient to list them one by one. Just take a look at this picture. Got it. This chart was obtained by me from the Internet. It is said to be HTC's internal information, but it is impossible to find out whether it is actually true. From the data analysis in the table, the products covered by this table are accurate to about the middle of 2006. It should be said that the interval is not long, and it is very valuable for reference. The table shows all products manufactured by HTC. In addition to smartphones, it also includes mainstream PDA products, such as HP IPAQ series, Compaq, Plam, DELL, Fujitsu-Siemens, and other PDAs from these companies. They are all manufactured by HTC.

Most of the parallel-imported mobile phones we come into contact with are branded by foreign operators, but products with the orthodox "dopod" label are really rare, and many models are licensed Dopod products. Not at all.

Why does HTC always sell newer and better models abroad, while Dopod can't even stick to the edges? Many people don't understand HTC's approach. In fact, this approach is closely related to the way HTC operates. HTC is responsible for designing and producing prototype mobile phones. It is not responsible for sales. All sales are left to customized operators. Therefore, HTC's partners are all major operators and it is responsible for sales. The only one is Dopod. HTC has many partners. Just imagine whether many operators in Europe sell more HTC products at the same time, or Dopod alone sells more products? Of course, only when several European operators sell more products at the same time and the shipment volume increases can they make money. Therefore, HTC usually launches new products abroad first. The number of domestic products is small, and the launch time is always a little slower. Therefore, many people who don't understand think that Dopod has the brand of a foreign operator. This understanding is actually wrong.

It can be simply understood that for the same mobile phone model, foreign operators and China Mobile have customized models, but China Mobile’s customized models not only have the "china mobile" logo, but also There will also be a Dopod logo. Foreign customized models will only have the operator's logo. In fact, the source of the machines is HTC, but the brands are different, and the time for domestic and foreign launches will be sooner or later. However, due to different operators and different purchasing channels in European countries, there are certain differences in prices. According to observing the market, it is not difficult to find that the prices of Orange's customized models are generally on the high side, while T-Mobile's models are on the low side. This is not an isolated phenomenon, it is the same for almost every mobile phone.

According to gossip, HTC has the closest relationship with Orange. The products they produce must first ensure the quality of the Orange customized machine. The quality is the most stable and the performance is the best, so the price is also the most expensive. of. In addition, there is talk of "buyout" for HTC's OEM products, but only a few models are bought out. For example, if a European operator buys out a certain product of HTC, then HTC will only produce this product for it, and other operators will only have a look at it. This explains why some domestic Dopod models for some models sold abroad do not have corresponding models. The matter goes back to the PDA era. There was no PPC phone at that time, and PPC and phone were very clearly distinguished. At that time, the leader of PDA could be regarded as HP, but HP itself did not produce its own iPQA products. The design and production of its iPQA products were all handled by HTC. At that time, HTC was already the largest PDA manufacturer in the world. factory.

At that time, it happened to coincide with the merger of HP and COMPAQ. After the merger, HTC came up with the idea of ??adding phone functions to PDAs, but HP did not pay for it. For a while, PDA with phone functions Trapped in a predicament, almost stillborn. There is no way out in the mountains and rivers, but there is another village with dark willows and bright flowers. The famous British mobile operator O2 took a fancy to HTC's PDA product with phone function, placed an order with HTC, and named it XDA. Subsequently, the PPC Phone was manufactured by HTC. The XDA name is used, and the corresponding specific models are added at the end to distinguish different products. Since this PDA phone was a fresh product, it was sold very well abroad at that time. Other European operators were also optimistic about this product and placed orders with HTC, so it eventually extended to O2, Qtek, and T-Mobile. Wait for multiple versions.

Dopod 686 is the originator of Dopod mobile phones. Since Dopod was just established at that time and did not have a mobile phone license, it could only be sold with the CECT license. Therefore, in addition to the Dopod LOGO, early Dopod products would also have CECT. LOGO. After Dopod obtained the official license, it could be sold independently, so there will no longer be CECT's LOGO in subsequent Dopod products.

With the help of the 686 PDA mobile phone, Dopod's popularity has rapidly increased. Since it only focuses on smart phones, Dopod's entire line of products are high-end smart phones. Mainland-licensed products are also ridiculously expensive. Therefore, many parallel-imported mobile phones Merchants began to resell foreign versions of Dopod smartphones back to China. For machines produced from the same production line, due to special sales methods such as foreign contract machines, the price of foreign customized versions of parallel-imported mobile phones was much cheaper than that of mainland products, and almost only You can buy parallel-imported products at half the price of licensed products, so parallel-imported Dopod mobile phones are very prosperous in the market. In order to facilitate recognition and memory, people usually call HTC OEM mobile phones Dopod mobile phones. In the parallel market, the vast majority of products sold are smartphones manufactured by HTC for European operators. So why are so many foreign customized smartphones flowing to China? …

Parallel-imported Windows Mobile phones sell very well in China. Why? Because the price is cheap and the quantity is abundant, just imagine, people who can afford to spend several thousand or even tens of thousands of yuan to buy a smartphone are in the minority in China. The price of parallel-imported smartphones is around 2,000-3,000 yuan, which is more attractive. People are more reliable, after all, this price is still affordable by many people. It should be said that there is an unspoken rule in China. People who buy Dopod smartphones generally choose parallel imports. So with so many consumers in China, how many parallel imports of mobile phones are needed to supply the Chinese market? These parallel imports of mobile phones are all from foreign operators. In fact, parallel-imported mobile phones have had a huge impact on licensed Dopod mobile phones. Dopod also hates these parallel-imported mobile phones because these mobile phones are sold at half the price of its own. Many people are buying parallel-imported mobile phones instead of Dopod's regular licensed ones. In fact, many parallel-imported Dopod mobile phones are not officially licensed in China, which means that Dopod sells only some of HTC's products, while more new machines are sold to Europe and the United States.

From Dopod to HTC, and from HTC to "Double Dopod". HTC, the old employer hidden behind Dopod, is the world's largest Windows Mobile smart phone OEM. It monopolizes 80% of the market share of Windows Mobile phones and manufactures mobile phones for many telecom operators in the world. Business spread all over the world. I believe that after reading this article, many people will have a very deep understanding of Dopod and HTC. Maybe some people will be completely dizzy after reading this article and don’t know who is who. Let’s explain the complicated To simplify things, the main points of this article are as follows:

1. The relationship between Dopod and HTC: Dopod is a wholly-owned subsidiary of HTC.

2. The relationship between HTC and "Doupod": HTC has two Dopods, one is "Dopod International Co., Ltd." and the other is "Dopod Communications Co., Ltd." ". Dopod International Co., Ltd. is headquartered in Taiwan and its factory is in Hsinchu, Taiwan; while Dopod Communications Co., Ltd. is headquartered in Shanghai and its factory is in Wuhan.

3. HTC is the world’s largest Windows Mobile smartphone OEM, monopolizing 80% of the market share. It provides OEM smartphone services to major European and American telecom operators, including design to The full range of services produced will only have the operator's logo on the final product, and will not have Dopod or HTC's logo. However, the products sold by its own Dopod all have the "dopod" logo.

4. HTC not only manufactures smartphones, but is also the largest PDA foundry in the world. Most PDAs from HP, Plam, and DELL are manufactured by HTC.

5. HTC provides customized mobile phones for major telecom operators. While the general functions remain basically unchanged, the configuration or appearance will be modified according to the requirements of the operators. to meet different needs.

6. After understanding HTC and its operating model, its partnerships with foreign operators, and the sales models of foreign operators, you can naturally understand why there are so many customized versions in China. windows mobile smartphones, in fact, these machines are all made by HTC.

After summarizing this, things become much simpler, and the relationship between these manufacturers is also very clear. Then, the four questions raised at the beginning of this article can also be easily solved.

7. HTC G1 (HTC Dream) [2]

HTC G1, launched in October 2008, is the world’s first smartphone equipped with Android system. It was developed by T- Mobile customization.

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