The products such as PVC and caustic soda produced by the company have entered the markets of East China, North China, South China, Northeast China and Northwest China. The company has also won many honors. In 2003, it was rated as "advanced enterprise" by Shenfu Economic Development Zone, "advanced unit of key engineering construction" by Yulin Municipal Government in 2004, "advanced unit of safety production" by Shaanxi Provincial Work Safety Committee in 2005, "advanced unit of integrity construction" and "Top 100 enterprises with total financial contribution" by Yulin Municipal Government in the same year. In 2006, the company passed the ISO900 1 international quality system certification, was awarded as "AAA quality service system unit in Shaanxi Province" in 2007, and was awarded as "Top Ten Business Integrity Demonstration Unit in Shaanxi Province" in 2008. The company's "Beiyuan" brand PVC was rated as "Shaanxi famous brand product" and "Beiyuan" brand trademark was rated as "Shaanxi famous trademark".

With the spirit of pioneering, scientific management and continuous transcendence, the company will strive to build a first-class salt chemical enterprise in China, and strive to achieve the strategic goals of scale, collectivization, listing of financing, internationalization of cooperation and cultural management.

Beiyuan Chemical Group held a special lecture on "Corporate Culture and Brand Promotion"

Author: Shengyang Li Release Time: 20 10-09- 12.

Cultural management is the highest realm of enterprise management, and brand building is the strategic embodiment of enterprise core competitiveness. On September 1 1, Beiyuan Chemical Group invited Liu Xianming, a visiting professor at china enterprise confederation Training Center and one of the top ten trainers in China, to give a special lecture on "Corporate Culture and Brand Promotion" for employees.

Professor Liu Xianming taught the importance of culture and brand building and innovative thinking in a simple way through a large number of vivid cases from the aspects of corporate culture construction planning, organizational guarantee, management system, brand promotion and efficient team. During the lecture, Liu Jiaoshou affirmed the essence of Northern Yuan culture, and expressed his appreciation for the company's taking cultural construction and brand promotion as important strategic goals for enterprise development.

Through this training, employees further realized the significance of corporate culture and brand building, and strengthened their confidence in building Beiyuan's characteristic corporate culture and building Beiyuan's brand.

At present, the corporate culture and brand building work of Beiyuan Chemical Group has been gradually carried out, and experts and professors will be invited to give relevant guidance on the work. (Shengyang Li)