Because Sun Hongbin was particularly optimistic about Jia Yueting's car-building plan at the time and also trusted Jia Yueting very much. Facts have proved that Sun Hongbin was wrong at the time.
Sun Hongbin can be called a celebrity in China’s business circle, and Sun Hongbin’s own experience is legendary. After experiencing conflicts with Lenovo, Sun Hongbin can still get back on his feet through his own strength. , which itself has proved Sun Hongbin’s personal ability. But even so, Sun Hongbin still fell into trouble with LeTV. To be more precise, Sun Hongbin was deceived by Jia Yueting.
1. At that time, LeTV did have the ability to build cars.
If we look at the past from the present perspective, the field of Internet car manufacturing is already very developed. When Sun Hongbin wanted to invest in car manufacturing, it was indeed the golden age of car manufacturing. Therefore, Sun Hongbin did not misjudge the industry, but he misjudged the person. At that time, Jia Yueting wanted to build cars, and Lay's did have the ability to build cars. It was only after they hit it off that Sun Hongbin chose to invest in LeTV.
2. Sun Hongbin is very optimistic about the prospects of the automobile manufacturing industry.
At that time, Tesla had not yet become popular, not to mention other car brands. If Sun Hongbin was right about the company at that time, Sun Hongbin's strategic investment would be another big victory. But the result was very unfortunate. Although Sun Hongbin was right about the prospects of the car manufacturing industry, LeTV was not an excellent company, but a liar company, which led to Sun Hongbin's loss of 15 billion.
3. Jia Yueting never wanted to build a car seriously from the beginning.
I remember reading an article before, which mainly talked about Jia Yueting’s business case. When Jia Yueting was running LeTV, Jia Yueting was already making false accounts. It is also because of this reason that countless investors have suffered huge losses. The car-making industry chosen by Jia Yueting does have good prospects. However, Jia Yueting is not an honest person. Even Sun Hongbin saw it wrong. It is a pity.