What should I pay attention to when buying agricultural product trademarks? At present, the brand awareness of enterprises in China has been continuously enhanced, and the number of trademark registration applications has ranked first in the world for many years. Do you know anything about trademark purchase of agricultural products?

1. Query the trademark status.

When buying a trademark, you should inquire about the status of the trademark and whether it has been approved for registration. Only trademarks approved for registration and within the validity period are protected by law. In addition, if the trademark goes through many objections, invalidation and other processes, the risk is also relatively large. This is one of the keys to pay attention to when buying trademarks.

2. Trademark validity period

China's registered trademark is valid for 10 years, and it must be renewed if it continues to be used. When buying a trademark, you should know whether the trademark has expired or is about to expire. If it is due soon, we can negotiate to continue it first to reduce the loss of the buyer.

3. Understand the seller's situation

Most importantly, we need to know whether the seller has the right to dispose of the registered trademark, such as whether he is the trademark owner, the agent specially authorized by the right owner, or the licensee who is allowed to sublicense. If the trademark belongs to * * *, you also need to check the trademark registration certificate, transfer contract, transaction authorization, etc. Find out whether the seller agrees to sell through * * * *.

4. Trademark authorization

In addition to the transfer and sale of trademarks, there is also a state of "use license". The transferee of a trademark needs to pay attention to whether other companies are using the trademark. It is necessary to know that the trademark license contract is always valid within the validity period of the trademark, which will cause certain losses to the transferee's interests. Therefore, when signing the transfer agreement, the trademark transferee needs to explain the situation that the transferred trademark was previously licensed to others, and reach an agreement with the transferor to avoid disputes in the future.

The above is about what should be paid attention to when buying agricultural products trademarks. If you need to buy agricultural products trademarks, please consult a professional intellectual property consultant.

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