1, packaging. Yi Jie specializes in selling Maotai liquor, which is relatively simple in packaging, while Tian Fei Maotai liquor is relatively high-end in packaging.

2. Price. Yi Jie specializes in selling Maotai at preferential prices, which is relatively cheap because it often engages in activities, while Tian Fei Maotai is expensive because it has to pay trademark fees.