B2C is a form of e-commerce, which generally focuses on online retailing, and online sales activities are mainly carried out with the help of the Internet. B2C means that enterprises provide consumers with a new shopping environment through the Internet-online stores, and consumers shop and pay online through the Internet.

B2C e-commerce website consists of three basic parts:

1. A shopping center website that provides online shopping places for customers;

2. Responsible for the distribution of goods purchased by customers;

3. Banks and authentication systems responsible for customer identification and payment settlement.

Extended data:

Differences and Relations among B2C E-commerce, O2O and New Retail

The core genes of 1 and the three are different.

Speaking of B2C, you will definitely think of e-commerce malls such as Taobao Tmall. One of the characteristics of e-commerce mall is pure online. After placing an order, you can send the package home through logistics. On the other hand, O2O is different, with more emphasis on localized services, such as Meituan and 58 Home Service. In addition to new retail, the outstanding thing is the integration of online and offline, and there is no obvious boundary. Users' online and offline behaviors will be recorded and analyzed.

2. The business centers of three companies are different.

B2C is mainly concentrated in the power line, and O2O online and offline can not be ignored, online marketing promotion, offline service and word-of-mouth inheritance; New retail is online and offline mutual empowerment, and no one can do without anyone.

Baidu Encyclopedia -B2C