Trademark transfer is to transfer the trademark rights of the trademark registrant to other legal transferees. The cycle of trademark transfer is much shorter than that of registered trademarks, and the success rate is the highest. Trademark transfer is recognized by most companies because of its convenience, speed and safety. However, there are also some factors that will affect the success of trademark transfer:

1. The rights to the trademark are unreal. If the transfer of a trademark is illegal, for example, without the consent of the registrant, the trademark is illegally transferred, and the illegally transferred trademark is transferred to another person, then the trademark rights do not belong to the transferee, and the transfer is certainly not protected by law. of. Once the Trademark Office discovers illegal transfer, it will immediately terminate the transfer of the trademark.

2. When transferring a trademark, check whether there are similar trademarks. If there are similar trademarks, they must be transferred together. If similar trademarks in the name of the registrant are not transferred together, the transfer will also be unsuccessful. Just like a similar trademark under the same registrant's name may have become well-known to the relevant public after long-term use. If only a part of it is transferred, consumers will associate the goods with similar trademarks, and the trademark will not be able to play the role of distinguishing the source of the goods. Therefore, in order to protect the interests of consumers and avoid confusion and misunderstanding, similar trademarks should be transferred together with trademark transfer.

3. For a registered trademark under the name of a natural person, if the signature at the time of application is inconsistent with the signature on the transfer application, the Trademark Office will issue a correction notice, and both parties need to apply for a notarization agreeing to the transfer, which will delay the transfer. time. Failure of the registrant's qualifications to undergo annual inspections will also affect the normal progress of the transfer. Likewise, inconsistent seals can also affect the success of the transfer.

4. Incorrect filling in the transfer information or clerical errors will also cause the transfer to be unsuccessful. The completion of transfer documents needs to be checked carefully and filled in as required.

5. Legal provisions: Applications for transfer of registered trademarks that may cause misunderstanding, confusion or other adverse effects will not be approved.

Finally, the success of trademark transfer requires the help of a qualified agency. A professional agency can ensure the successful transfer of trademarks