Current location - Trademark Inquiry Complete Network - Trademark registration - Corporate Culture of China Telecom Group Corporation
Corporate Culture of China Telecom Group Corporation

China Telecom’s corporate logo was designed by Zhengbang, a domestic brand consulting and design company, in 2008. The overall shape of China Telecom’s corporate logo is simple, simple, smooth and dynamic. The trend line of China Telecom's first letter C in English is used in a variety of combinations. It looks like outstretched arms, a vibrant bull head and a flying dove of peace. It has a strong sense of the times and visual impact. Conveying our confidence and enthusiasm, it symbolizes that the smooth and efficient telecommunications network connects every corner and serves more users; it expresses our service concept of "customer first, dedicated service" and reflects hand-in-hand with users. , the beautiful emotion of heart-to-heart. At the same time, it also contains the enterprise's spirit of comprehensive innovation, truth-seeking and pragmatism, and continuous transcendence, showing the company's good vision of keeping pace with the times, striving for progress, vigorous development, and being committed to creating a better life. The two C's in longitude and latitude symbolize the layout of China Telecom's international business, and through the use of the golden section method, the entire logo is dynamic yet calm.

China Telecom’s corporate logo uses blue as the main color, which represents high technology, innovation and progress. The text is in calligraphy, which appears to be full of vitality, appeal and affinity. It matches the international logo, integrating classic and modern, and complementing tradition and fashion. Let customers enjoy the new information life

Core values: Comprehensive innovation, truth-seeking, pragmatism, people-oriented, value creation

Business philosophy: Pursue corporate value and customer value and grow together< /p>

Service concept: Customer first, dedicated service

Corporate image slogan: The world is within reach