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What are the differences between flagship stores, specialty stores and exclusive stores on Tmall?

Hello, the differences between flagship stores, specialty stores and specialty stores:

1. A flagship store applies for one trademark authorization, while a specialty store applies for two or more For trademark authorization applications, exclusive stores apply for trademark authorization together;

2. The deposit for flagship stores and exclusive stores is 50,000, and for exclusive stores is 100,000;

3. Naming rules :Flagship store (trademark flagship store), specialty store (company name specialty store), specialty store (trademark company name specialty store);

4. Flagship stores, specialty stores and specialty stores can all bring their own trademarks , you can also authorize trademarks, and the flagship store is exclusively authorized;

5. There are three types of specialty stores and exclusive stores: 1. Transfer with trademark, 2. Only authorized sales without trademark, 3. Without Products with trademarks can be authorized to be sold and produced (commonly known as OEM);

6. OEM means: XX brand authorizes XX company to sell and produce XX trademark products, which is called OEM, and the produced products are labeled The trademark can be sold;

7. It cannot be OEM: XX brand authorizes XX company and has the right to sell XX trademark products. It has no production rights and can only purchase and sell products from the manufacturer;

8. Annual renewals of specialty stores and specialized stores require brand authorization before renewal;

Buyers can choose the appropriate store according to their own business methods. If you have any questions, you can feel free to consult Wupao Online Customer service understands.